My husband, adult daughter and I stayed at this hotel for a long weekend in January. The beachfront location is quite spectacular! The weather was cool, but we took a long walk along the pristine beach and enjoyed the beautiful sunset on the gulf. The hotel was reasonably priced, the room was clean and the staff was attentive and very helpful. When we checked in, our room was upgraded to an oceanfront room with a balcony. Very generous and fortunate for us! I do not disagree with other reviewers that it could benefit from a bit of updating, but this was not important to us. Breakfast was complimentary and was comparable to that offered by other hotel brands. All in all, we were quite satisfied with our stay at the Best Western Beachfront.