A lot of places bill themselves as French Bakeries, but very few deliver. Kelly's delivers. I'm not going it claim it is or isn't authentically French, but it is authentically fresh, hand made and delicious.
After a weekend in Santa Cruz, I've had my fill of overwrought for-the-tourists "takes" on authentic cuisine and B&B "homemade" scones and cookies made from a box mix. I was beyond excited to find a place that took good quality ingredients and knew what to do with them.
We ended up back at Kelly's a second time after a bike ride down West Cliff our last day. Over the two days we had a lemon marmalade macaroon, a rhubarb tart, and a walnut tart. It was all delicious - the macaroon delicate and bright, the rhubarb filling was full of pert little chunks of rhubarb (instead of beng gluey or mushy) and the walnut tart was surprisingly delicate (instead of cloyingly sweet). Even the crust was superb.
For the people complaining abou the price, I can tell you where the money goes: quality ingredients and time. You can't compare the price of a handmade real butter pastry crust and a small-batch cooked filling to factory produced shortening crusts and canned pie filling from Cash & Carry. I like diner pies, too, but they're not even remotely the same thing. Try replicating one of Kelly's tarts at home and see how much time and money you spend when you fill your handmade pate brisee crust with actual walnuts and not just the gooey corn-syrup custard. I make a decent pie, but I have neither the skill nor the patience to replicate theirs. Consequently, I have no problem paying them $3 to do it for me.
As for "affluent clientele", maybe? I mostly saw people in Birks and jeans drinking coffee or beer and eating salads, sandwiches, and pastry. Some young, some old, some white, some brown, some English speaking, some not.
But all those people sitting out on the shaded patio looked pretty happy to me :-)
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