We were travelling around Morocco with Explore Tour, and we spent two nights in this hotel.
Initially, they gave us a room that was so small that we cannot put are luggage in: the room was just few centimetres bigger than the beds. The bathroom layout was just crazy: it was a narrow and smelly, with the shower between the basin and the wc: this means that if you take a shower, you need to share the space with the wc! After complaining, we were moved into a so-called suite. The space was better, the bathroom with a better layout, and not so-smelly. The rooms in the ground floor are really noisy (we have been told) as the guy at the reception was listening to the TV all the night.
The hotel is in a dodgy and narrow street, and it is far away from the centre: there are plenty of other hotel in Essaouira, thus I don't know why you should choose this one.