This beach is special. Huge, and with wonderful waves - especially interesting for wind-surfers and kite-surfers. But the wind really made us flee after some hours. We had to go somewhere, to get warm again. Which is easy, with so many restaurants nearby.
Many people want to make their business with you, and offer you a ride on their horses or camels. That can be a bit exhausting, if you just want to chill at the beach.
But anyway, most people are friendly, and if you don´t want their offer, just tell them "la, shoukran". That´s a nice and respectful way to say no, thanks, I´m not interested.