The medina in Essaouira is absolutely beautiful. It is very easy to navigate, small enough to walk from one end to the other in around 20 minutes and has a variety of nice and interesting shops, including very nice street food places and authentic restaurants.
We loved how calm and tranquil it is, especially compared to Marrakech and other medinas in the Arab world. Also, it is not crouded with tourists and rather you are shopping alongside locals on many occasions.
A little wonder into the areas where locals do their daily shopping at around 5-6pm was the best experience, as everything comes to live with many food stalls and beautiful bags, shoes, and blankets on offer.
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