We went my husband and I, looking for a place intimate, with great views, and affordable. We did make a mistake by choosing jacks apartments #7 (taking advice fromanother tripadvisor review). Flight of stairs is serious so, not for anybody with mobility issues. It seemed very clean, theres a tv, wood burning fireplace, kitchen, small balcony, and an AMAZING VIEW. It was confortable, well decorated. The roof terrace accessible to all guests is amazing also. We lit the fireplace at night, it wasnt cold, but just a little chlly at the end of may, so we wanted to have a romantic setting and be confortable.
It was different fromthe riad, more intimate, felt like we were in greece! We love it, love it, love it. We did get the breakfast for 4 euros, we just brought our own tea, coffee for the morning, and every night we would buy croissants, or other pastries/bread for the next morning so we could wake up at our own pace and not be disturbed. Another guest couple were having their dinner on the roof terrace, i would have done the same thing if i had more time! So romantic!
We went as a couple. But i kept thinking it would be a great place with kids too. Very central and safe, even at 9 or 10 pm, it didnt feel unsafe like some of the alleys in marrakech.
We stayed 2 nights, and would have stayed longer.
P.s. avoid the mellah part of the medina at night ( bab doukkala). Beggars and not so good people come out there, thats what ive been told by one of the locals, so i'm just transferring the info.