Stayed here for four nights late October 2013. We stayed in the annexe, although not that you'd realise it from the building itself, being self contained and very stylish, all the rooms surrounded by a central open courtyard in the middle, not to mention the great rooftop area with comfy chairs and sunbeds. It's clear to see a lot of thought has gone into the design of the Riad.
Much has already been mentioned of the staff's hospitality and the breakfast, so I won't go on too much, but yes, they do live up to the hype. Joelle and her staff do go out of the way to make you feel welcome, from taking the time to speak with you about Marrakech when first arriving, to small touches like fresh flowers in the room. The breakfasts are of high quality with plenty of food, and to eat them on the rooftop is a great way to start the day. A particular highlight was the freshly made ride pudding, and that was just one small part of the breakfast.
The room itself was generally good, although there were a few minor issues, but more down to being an old building than anything really worth going into.What would be really useful though if the Riad had some Wi-Fi access. I know its an issue that does divide a lot of people (I know I wouldn't have even considered it a few years back), but in the age of online check-ins, and TripAdvisor becoming more and more useful for restaurant suggestions, tour guides etc, having some internet access would be a great benefit.
The Riad is about 20 minutes away from the main square and all the main eating establishments, and the walk can feel awkward at times with people on scooters just narrowly missing you as they weave in and out, but I think that's just Marrakech life, and as already said, other transport options are available. You soon get used to it anyway. The good advantage is that the Riad is very close to some of the other attractions, especially the Saadian Tombs being less than 10 miniutes walk away, and the two palaces no more than 15 minutes walk. There are also small shops very close by, that generally charge less for water etc than in the main square area.
The only other thing I would say be wary of is booking taxi's to and from the airport from the Riad direct. The cost seemed very high (200 Dirhams each way, around £15/17 Euros) for what is no more than a 10-15 minute journey. Sure, the taxi is a nice SUV type vehicle, with friendly drivers, but going on prices elsewhere, I am certain you could get a much cheaper option without too much fuss.
Overall, great staff providing the sort of service you would expect from luxury 5 star resorts, for a fraction of the price. Definitely recommended.
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC.