Lets start with the location - if you want earthy, local experience then this has it all - inaccessible by car, a chap with a wheelbarrow took our luggage down the side streets, the last being too narrow to get down other than on foot. A 5 minute walk from the main square - great in the day, if you dodge the mopeds, but a bit scary at night and I could have done without being offered hash for the umpteenth time outside the riad. The welcome couldn't be faulted and we had a lovely cup of tea before being given the "tour". It's rustic. The 'pool' we were shown was marginally bigger than 3 domestic baths shoved together. The place was clean and tidy enough. The roof terrace was compact shall we say but it looked all very lovely. Our room was just not for us - I think we had looked at the better room pics on this site and assumed that they would all be as nice - the WC and bath (the interior of which was mud brown in colour) were separated from the bed by a curtain; sorry just not my idea of a nice experience. The previous guest had taken the one key with them so our room was insecure, there was a safe so at least our small valuables could be locked away. The following day some workmen were replacing the lock when we returned to our room after a walk.
Breakfast was very nice, and the staff helpful - their spoken English not great but then why should it be, our poor French was worse, but between the two we all got by. We decided that it really wasn't the place or the location for us.; fortunately the free wifi was just that so we organised another hotel with more European amenities & standards for the remainder of our stay. We left mid morning but there was no one of any standing to speak to as we left, as we didn't want to give the impression that there was anything wrong per se. But we couldn't communicate that and so departed, leaving a bemused member of staff behind.
In summary if you want it raw and traditional, then I'm sure you'll like it; but if you want something polished, then no, I'd give it a miss. And as for 4 or 5 stars, I'm sorry I couldn't conceive of any scale where more than 2 or 3 would be an honest reflection.
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This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC.