this hotel is very nice .It reflects the real moroccan architecture.the staff are very friendly and available all the time.I asked for a visit in the medina and they arranged an excellent english speaking guide who knows all about the history of the medina.one day I decided to eat outside and the receptionnist recommend to me a very nice french restaurant which is located in the new city(good recommendation by the way).When I went to the spa for massage for my first time, the front desk agent escorted me till the spa reception where a lady working there welcomed me with a smiling face.then, I had a unique relaxing massage which I've never had before during my vacation in Morocco.
Briefly,If someone wants to spend a good time in Fez this is the best place i can recommend.

This hotel is beautiful, the rooms are spacious with all the amenities of a 5 star hotel, the food in the restaurant is delicious (ranked #4 on tripadvisor for restaurants when we visited) and the spa is nice. Our room was a great place to hole up in when we wanted a break from the Fez medina. Oh, and the breakfast is delicious (the Spanish omeletes!)

However, I wonder if Fez would be better done staying in a riad with its very personalized service. In Marrakech, we stayed in a Riad where the manager personally gave us directions to every single place in the morning we would want to visit, showed us on a map, and made sure we knew how to get everywhere. In Fez, which is a city exponentially more difficult to navigate than Marrakech, we asked the front desk for directions and were given a map, with some basic directions on how to get into the medina. Once inside the medina, within 2 minutes we were lost, and we ended up hiring a half-day guide to show us around (and we typically like to do everything on our own). Once we were done with the guide, we asked the taxi to drive us to Bab Ziat, which is what we were told to do at the hotel. The driver dropped us off somewhere, and we had no idea where our hotel was in relation. We asked people in cafes, security guards along the road, taxi drivers, and no one knew of our hotel or could read the map that was given to us by our hotel. We eventually stumbled and found our way to the hotel, but the experience was made more scary by the fact that we were being aggressively followed / hassled by a group of teenage boys. When we came back to the hotel and asked what we should do next time, the person at reception said 'just tell the taxi driver Bab Ziat. He probably didn't understand you because you were speaking English.' Helpful.

Because of that experience, we were actually put off by going back into the medina ourselves. That night we wanted to eat dinner at a place that was highly recommended by everyone but was in the medina. The people at reception were unable to give us even basic directions, whereas I feel like the manager at our riad in Marrakech would have personally walked us if we felt uncomfortable. So instead, we had to settle for the hotel's recommendation for an average and expensive French restaurant in the New City because we could take a taxi straight to/from the location.

Finally, the same person at reception seemed very concerned about an umbrella we had borrowed on the first day. I told them that we wanted to keep it until the end of the trip (thankfully because it poured rain the next day). It was strange for a luxury hotel, as at other five star hotels, I have never been asked about making sure I returned the umbrella (even though I always do).

I've actually had friends stay at this hotel before, and they loved the service they received. So perhaps I was just put off by one specific person or incredibly spoiled by the service we received in Marrakech, and hopefully it was a one-off experience.

Be prepared to have your expectations exceeded. This expensively appointed hotel is beyond superlatives. As soon as you enter the reception area, turn left and gasp at the courtyard. The owner greeted us personally when we checked in, at breakfast, and when we checked out. Our guide, Raiss Abdellatif, to the medina was extremely knowledgeable and personable. We hired a driver, Mostafa Bellah, to take us to our next stop in Morocco and he was with us for 2 days; he too made our trip memorable.

My sister and I stayed at the Palais Faraj in Fes in October, 2012. We were greeted by Mederic Fauchille, the general manager, who personally showed us to our room. The room was actually a suite and was just beautiful. When I arrived, I was suffering from a cold. Mr. Fauchille was so kind - he sent a pot of tea with lemon and honey to my room. This is just an example of the exemplary service provided at the Palais. Not only was the room amazing, but the food was great, and the spa fantastic. We were in Morocco for two weeks, travelling 2,400 km around the country and this was by far the best hotel.