I stayed here for six wonderful nights in March 2011. The classic narrow hotel was formerly an apartment building. It's tucked away in a mostly residential block, but is easy to find because of the deep red painted doorway. My room was on the 3rd floor (301) & had a slightly sloping wall near the head of the bed. The room was cheerfully & tastefully decorated with more touches of deep red. Although smallish (by American standards) it included nice touches such as a desk, extra chair, wardrobe, wall hooks for jackets, a mini-fridge, hot pot with coffee/tea supplies, an electronic combination safe, wall mounted tissue boxes, and a full length mirror. There's also a telephone and color TV in the rooms.
The hotel steps are small and narrow, but thankfully the elevator works well. You must however navigate the narrow front steps to enter the buliding. Fire safety equipment was located right outside my room door. I had a compact but efficiently designed private bathroom with a shower stall. My bed was quite comfortable. The water pressure was great, no waiting for hot water. I could open the windows for fresh air, & there was an efficient radiator for heating the room to my taste. The walls were thick enough that I usually didn't hear the other guests, unless they talked loudly right outside my door. My room was scrupulously clean upon check-in, and the cleaning woman comes daily to keep it that way.
Wi-Fi was available in the building for a fee using a CARD Hot Spot , mine cost 12 Euros for 10 hours. The connection was always strong in my room, and you can buy more time from the desk staff.
I found the location both very safe & convenient. As a single woman alone I felt completely comfortable walking back to Hotel Allure at 3:30 in the morning. There are always people walking & biking on Sarphatistraat. There are both subway & trolley stops about 1 block away. You can also walk to Rembrandtsplein for shopping, restaraunts, and bars, in about 15-20 minutes. The Hermitage museum is also within walking distance. It only takes about 15 minute to get to the Central Train Station on the subway, and you can go all the way to the airport using public transportation if you want to save the 52 Euro taxi fee. My only surprise was that the hotel doesn't really seem to be located in the Jordaan district as I thought it was. You must take a trolley to get to Jordaan - which is a great strolling, shopping, dining area.
Breakfast was served in a lovely, sunny room with deep red bankettes. Although the same food was on offer each morning it included plenty of healthy fare. There was always cheese, cold cuts, croissants, crusty rolls, sweet rolls, cereal, milk, juice, and
2-3 kinds of fresh fruit. They had a one cup at a time coffee machine, which gives you about 8 choices of coffees or hot chocolate. Breakfast hours were genrously extended to about 11:00 am, if I remember correctly. A snack & drink machine was available for late night munchies.
The front desk was staffed 24 hours a day. I found Zi-Jian and all the other staff to be friendly, welcoming, quietly professional, and helpful. They were able to explain the public transportation system to me, & give accurate directions to wherever I wanted to go. Although I didn't use the service, you can also book tours through the front desk, numerous brochures were available for Amsterdam & greater Holland sightseeing. When I checked out at 5:00 am they able to give me cash from my debit/credit card and got me a taxi for the airport within 5 minutes for a smooth departure. It only took about 15 minutes to get to the airport during early morning hours. LOVED Hotel Allure and loved Amsterdam! Will come and stay again next trip.
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