We came to Monterosso on our honeymoon. Like several others on Trip Advisor, we had booked a room in advance, shown up, and found a note to call the host. After a lot of back and forth (and a huge cell phone bill), the owner showed up, and was no help at all - she told us that Booking.com (who we had used to secure the room) had made a mistake and that the room was already rented, she had no others available, and that we were basically stuck with nowhere to go. As a last resort, she checked with Gian Luigi and Cherry, owners of Cantina du Sciacchetra to see if they had a room.
Not only did the couple immediately "take us in" and let us know that we wouldn't be sleeping on the street, Cherry specifically told us that we were on our honeymoon, and should be relaxing instead of worrying. She immediately gave us two limoncello's from the store (along with two huge Peroni beers) for free, and sent us down to the beach, assuring us that everything would be great, and we would have a lovely time.
True to their word, by the time we came back (relaxed and sunburned), they had set us up in a little apartment across the street, which turned out to be perfect for our time in Cinque Terre. We bought all of our beer, wine and snacks from the store, and every time we were in, we saw others getting the same great/welcoming/friendly treatment. Definitely give them some business if you're in Monterosso, these hard working people truly embody the spirit of Cinque Terre!
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