I've been watching films at this cinema for a couple of decades. It's not changed very much, although there was a lounge area created upstairs with comfy seats. These proved useful when I was waiting for our infrequent bus after 'The Golden Compass' the other year with my sons. Stafford needs a cinema and it's good that it hasn't closed down, like The Picture House did in the 90s.
Curzon seem to have introduced a coffee machine at the counter [but no tea available!] and are limited with the space in the Art Deco corner building to make that many improvements so far.
Seat comfort is 'so so', but with reasonable leg room.
Pricing of tickets differs according to the day or time of day, but this is outlined on their web site. Tuesday is the cheapest week day for all at under £5 per head. The early Saturday morning has a Kids film is just £2 a ticket when slightly older films have a 'one off' showing. Orange Wednesday still applies at this cinema.
Before Curzon took over The Apollo, live simulcasts of opera, ballet and top class theatre were being shown at premium prices [but still much cheaper than trying to obtain tickets for the actual venue, travel expenses etc. and Curzon are continuing to offer this opportunity to the folk of Stafford and district. I tried to get tickets for David Tennant in 'Richard II' and missed out!
The web site is basic at the moment, so hopefully that will improve.
Staff are helpful, but not over-friendly.
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