We noticed that you're using an unsupported browser. The TripAdvisor website may not display properly.
We support the following browsers:
Windows: Internet Explorer, Mozilla Firefox, Google Chrome. Mac: Safari.

“Relying on reputation” 3 of 5 stars
Review of Simpson's in The Strand

Simpson's in The Strand
100 The Strand, Charing Cross, London WC2R 0EW, England (Trafalgar Square / Embankment)
(020)-7836-9112
Website
Improve this listing
Reserve with OpenTable
Simpson's in The Strand is not available for your requested time. Choose another time, or search restaurants with availability.
The time you selected has already passed.
Ranked #2,304 of 17,052 Restaurants in London
Price range: $20 - $25
Cuisines: European, British
More restaurant details
Restaurant details
Good for: Entertaining clients, Special occasions, Local cuisine, Doing business
Dining options: Dinner, Breakfast, Lunch, Late Night, Reservations
Neighborhood: Trafalgar Square / Embankment
Derby, United Kingdom
Top Contributor
308 reviews 308 reviews
108 restaurant reviews
Reviews in 63 cities Reviews in 63 cities
259 helpful votes 259 helpful votes
“Relying on reputation”
3 of 5 stars Reviewed February 9, 2013

I went here as part of a small group for breakfast prior to Christmas. I had been expecting something really grand, given the reputation, location and price. Sadly disappointed.

We turned up at different times, so we didn't order the breakfast until we had all appeared. However, we were served orange juice, tea and coffee while we waited, so that was fine. The orange juice came in a cheap looking glass jug, the sort that students have in their first digs. The tea was fine, but the waiters couldn't seem to decide if they should serve us tea and juice or leave it to ourselves. So, some people had to our it themselves while others had waiters pour it for them.

Once we ordered breakfast though, the service became rather poor and slow. Our breakfasts turned up at different times, the toast was cold, we had to wait ages for milk and there was an endless discussion to establish if the right number of breakfast items were on the plate. It's not a good sign when waiters have to go and ask other waiters what's meant to be in the cooked breakfast.

I had the fruit plate, which was fine, but overpriced for what it was. The cooked breakfast would have been better value, but it seemed rather heavy. I think, if choosing again, I'd go for scrambled eggs and toast.

The atmosphere was sadly lacking, even if it was busy. It just lacked a certain pizazz and overall, I felt rather disappointed that something that ought to have been a special experience was less than fun. There will be better places in London for this type of breakfast experience, but it's a pity that Simpson's doesn't live up to its reputation.

  • Visited December 2012
    • 3 of 5 stars Value
    • 3 of 5 stars Atmosphere
    • 2 of 5 stars Service
    • 3 of 5 stars Food
Was this review helpful? Yes
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC.
Write a Review

1,155 reviews from our community

Visitor rating
    422
    374
    203
    108
    48
Rating summary
    Food
    Service
    Value
    Atmosphere
Date | Rating
  • English first
  • French first
  • German first
  • Italian first
  • Japanese first
  • Norwegian first
  • Portuguese first
  • Russian first
  • Spanish first
  • Swedish first
  • Any
English first
Wigan, United Kingdom
Top Contributor
53 reviews 53 reviews
29 restaurant reviews
Reviews in 17 cities Reviews in 17 cities
12 helpful votes 12 helpful votes
“Birthday Treat”
5 of 5 stars Reviewed February 6, 2013

We visited here as a birthday treat for my wife, although it wasn't best value for money it is a historic location with service and standards to meet expectations

  • Visited February 2013
    • 3 of 5 stars Value
    • 5 of 5 stars Atmosphere
    • 5 of 5 stars Service
    • 4 of 5 stars Food
Was this review helpful? Yes
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC.
Belfast, United Kingdom
Top Contributor
241 reviews 241 reviews
95 restaurant reviews
Reviews in 107 cities Reviews in 107 cities
329 helpful votes 329 helpful votes
“Great family Sunday Lunch at Simpson's”
4 of 5 stars Reviewed January 31, 2013

I don't recall where I first heard about Simpson's though I suspect it was in a period novel about World War One or Two with an officer on leave in London; anyhow, I have intended having lunch here for many years (I'm 48) and while spending the weekend in London (primarily to attend my daughter's acceptance into the Law Society ceremony) decided this was the perfect time to try it; as an officer on leave in London!!! Our family of four (adult offspring x 2) thoroughly enjoyed the experience and the food, but we we should have resisted the temptation of dessert as we all ended up feeling very full up! Luckily we had skipped breakfast and none of us intended having dinner when we went our separate ways! Allow 2 hours or more if you intend having three courses; the service is very good; polite but friendly from an eclectic ethnicity of staff! Our main waiter was Turkish and very helpful. Between us we had, for starters: Lobster Soup (bland), Fishcake with Poached Egg (superb), Breast of Woodpigeon (very good) and Pork Terrine (excellent). for Main: 1. 2 x Roast Rib of Scottish Beef (Aged 28 days), 1 x Beef Wellington and 1 x Roast Saddle of Lamb; all were excellent with generous portions of meat though the roast potatoes were dissapointing, seeming more like they had been cooked in a Deep Fat Fryer rather than the oven and they were very small. Our desserts included Simpson's treacle sponge with Madagascan vanilla custard (very nice) and a fruit crumble with too much crumble and not enought fruit. My only real dissapointment was the wine list because there were no reasonably priced bottles at all, the cheapest bottle of wine being just under £35 and the most expensive over £3000!!! We much prefer Italian and New World wines but the prices were just silly so opted for a Cote du Rhone at £36 and it was not at all pleasant. Given we had been in a Michelin Star restaurant the previous evening (Locanda Locatelli) where the wine started at £16 and was much better, this was a big negative for me. On the plus side, they did serve iced tap water without looking down on you! The staff were plentiful, polite and friendly throughout. Having called ahead, they also stored all of our luggage as we were going our separate ways after the meal; this seemed to be quite common and was not a problem. To summarise, the food was of a generally very high standard with the roast meats and basic gravy taking pride of place. It's not cheap, with the bill coming in at £257 including a 12.5% tip, for a group of four but we all agreed that we would return though probably be sensible next time and only have two courses!

  • Visited January 2013
    • 4 of 5 stars Value
    • 5 of 5 stars Atmosphere
    • 5 of 5 stars Service
    • 4 of 5 stars Food
Was this review helpful? Yes
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC.
West Country
Senior Contributor
41 reviews 41 reviews
22 restaurant reviews
Reviews in 5 cities Reviews in 5 cities
16 helpful votes 16 helpful votes
“Very disappointed”
2 of 5 stars Reviewed January 31, 2013

Have heard good things about Simpson's and have often thought about going but frankly was very disappointed. Went on a weekday for breakfast and our waiter was not particularly communicative! When the food eventually arrived two of the orders were incomplete and the food was cold. The restaurant was virtually empty and there was no atmosphere at all.

  • Visited January 2013
    • 2 of 5 stars Value
    • 2 of 5 stars Atmosphere
    • 2 of 5 stars Service
    • 2 of 5 stars Food
Was this review helpful? Yes 1
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC.
Brussels, Belgium
Top Contributor
71 reviews 71 reviews
57 restaurant reviews
Reviews in 22 cities Reviews in 22 cities
20 helpful votes 20 helpful votes
“overrated”
3 of 5 stars Reviewed January 30, 2013

We had a private room reserved for 25 colleagues and we had a pleasant dinner. Service was unobtrusive and quick which was a blessing. They manage our 3-course meal in 90 minutes instead of the usual 120-150 in most other places so that was really efficient.

The room was spacious but the food itself is unimaginative and way too traditional. It was good, mind me but nothing special at all. And since you go to a restaurant mainly for what ends up on your plate I can't give more than 3 - 3.5 stars.

BTW the main room was nearly empty which is a sign that this place had better days and needs to re-invent itself. Quickly.

  • Visited January 2013
    • 2 of 5 stars Value
    • 2 of 5 stars Atmosphere
    • 3 of 5 stars Service
    • 3 of 5 stars Food
Was this review helpful? Yes 1
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC.

Travelers who viewed Simpson's in The Strand also viewed

 

Been to Simpson's in The Strand? Share your experiences!

Write a Review Add Photos & Videos

Owners: What's your side of the story?

If you own or manage Simpson's in The Strand, register now for free tools to enhance your listing, attract new reviews, and respond to reviewers.