My 12 yr old son and I stayed at the Morgan Hotel for 9 nights during the Olympics. We had an apartment on the 2nd floor for 6 nights and a hotel room for the last 3 nights. The apartment was fantastic - it really is an apartment with full size bathroom, separate shower and tub, large mirror etc. There is a separate toliet room. It has a large bedroom, perfect for us with double and single beds, and a large living room with couch, chair, good size TV and small dining table and chairs. The pictures on the website don't do justice to the actual size of the apartment. The "kitchen" is very small, but usable with sink, small fridge, microwave, dishes, and cabinet. Worth every bit of the 190 pounds a night. The hotel room we had to change to was very small as are all rooms in London. (made our reserv. a year ahead but only 6 nights in apt available!) Bathroom still good size but very little room around the bed, and only one small chair. Small TV high in corner of room. Doable for 3 nights, would have been very hard for nine.
The owners here cannot be beat for their service and assistance. For our first trip to London we so appreciated having them answer questions etc rather than being in a "no host" apt somewhere. The breakfast was great. John took our order each day and everything was quick and delicious. Many choices, yogurt, fruit, cereal, juices, to go along with your hot order.
I'd advise using Russel Square, rather than Holborn for tube to/from Heathrow as there is a elevator rather than all stairs. Try to arrive/depart midday.
Overall, great location. Near tube on Central line. Near grocery store. Just around corner from British Museum. Wish we could return soon!

A friend & I stayed there for 10 nights during the Olympics and had an apartment on the 3rd floor for 190 pounds/nt. We loved the location, so close to everything especially the tube. Walked to the theatres, Soho, Hyde Pk - you name it, we walked there. Was easy to get to from Heathrow - tube to Holborn and 600mt walk to hotel. Although I wouldnt like to try the tube with suitcases in peak hour. The night guy was a little grumpy but other staff were friendly. They were not too good on advising of train/bus routes to tourist spots but thats what the internet is for. Breakfast was great and included. Our only complaint was the hot water on 2 mornings ran out after one shower. I would definately stay there again as our experience was all good.

We stayed with Morgan Hotel end of July 2012 and were given the top room on the 3rd or 4th floor. This hotel has no lifts which we knew. I liked staying there and the staff were really friendly and the breakfast was good also but I got really annoyed when we complained to David about the shower being broken. There was hardly any hot water and he did explain that we were to ru the shower for a long time and he said to us that the shower head was broken and needed replacing but he didn't replace it. Out of everything I look for in a hotel is a decent shower and I did feel that the shower head should have been replaced without us nagging him. We were booked in for 4 nights for the second week in August after our holiday in Spain but I canceled it and it booked with another place which was way cheaper as well.

Morgan's was really central and close to everything but we just got a bit annoyed with the shower, and you know what I bet it's still broken!!!!

We stayed in room 215(top floor, back of hotel) for five nights in June-July. I had requested this because other reviewers had stated how quiet it was. We walked everywhere for 5 weeks in Europe, but she said the steps would not be missed(no lift but we are very fit). Great owners, however the night guy did have a "matter of fact" attitude. We enjoyed the included breakfast and the high level of service. Quality for a reasonable price in a very expensive city.