I liked this hotel a lot.
Firstly the hotel itself - It's nice. From the pictures on the walls in the lobby to the grandfather clock in the lounge, the look/atmosphere they're going for is classically English rather than modern - the furnishings wouldn't look that out of place in a Poirot scene. The staff were polite and friendly in the few dealings we needed to have with them. Our double room was clean, comfortable and much more modern in styling than the communal areas downstairs. It was big enough and the shower was excellent. Two things worth mentioning - Firstly, the single lift/elevator is tiny. No problem when it's quiet, but you may find it frustrating if you need to use it at a busy time. Secondly, although our room had a fairly big window, it was set high in the wall so that we could not see nothing but sky. This did increase our privacy, but those hoping for a London view would be disappointed. We didn't try any food.
Secondly the location - it's one of the best locations in London. Firstly, you have some of the major attractions right on the doorstep (Natural History Museum, Science Museum, V&A, Albert Hall, Hyde Park, Kensington Palace etc.) all within easy walking. And if you want a slightly longer walk, about 25 minutes will take you to Harrods, and 45 minutes will take you right to Piccadilly Circus. But if you don't want to, there's no need to walk far at all as you have an underground station with 3 lines available (District, Piccadilly, Circle) within about 3 minutes' walk, as well as plenty of buses. The neighbourhood itself is upmarket and quite residential. That means, the night life immediately surrounding the hotel is not full on, but there are a good selection of pubs, cafes and restaurants all within very easy walking.
We paid £95 per night which, especially given the lateness of our booking and that it's in a fairly upmarket area in zone 1, seemed reasonable. I'd happily stay here again.
This review is the subjective opinion of a TripAdvisor member and not of TripAdvisor LLC.