We booked with a group of 11 persons (I was the single) from 1 tot 4 nov 2012.
We pay for the double rooms 345 £ each and for the single (with 2 beds) the same. So far so good buth it isn't normal that I also pay for 2 breakfasts while I was alone.

The breakfast from 8 tot 9 is chaotic (to litle room).

This B&B was what We'd expect of a 2 or 3 star hotel in central London. The outside was nicely kept and the rooms were clean though small (again what we're used to in London). We only stayed here for one night whilst attending Volleyball at Earl's Court, which is a few minutes ride away on the nearby tube station West Kensington.
We declined the breakfast as we didn't fancy crisps first thing in the morning! But a small Sainsbury's on the corner sell fresh pastries, croissants etc. I was annoyed at having to pay really inflated prices for the olympics (more than double what I'd usually pay for a similar room in London) but I guess greed is the name of the game for London hoteliers too.

I'm travelling frequently to London.
I was excited to travel to London for the 2012 Olympic Games

This hotel is just fine for a one night stay with friends.
The people are friendly and helpful

The Room (4 wall mounted beds sleeping 4 guests) was just enough
But the bed sheets where not as clean as I’m used to be while traveling to London
The bathroom was also very small but just enough for a one night stay.
The hotel is quite.

The nearest Tube Station is at 5 minutes’ walk

Anyway I would recommend this hotel, for his excellent Quality/Price

Out of all the places we stayed in our 2 week adventure around England and Scotland, only this ONE hotel left us all a bit disgusted and wishing we would have gone elsewhere, at any cost. Saving a $ was NOT worth the way it made us all feel.

Not the greatest area, but you will survive.
Parking is hard if not impossible to find. We needed to park in a lot about 10minute walk away for about $40 usd...
we got the top floor for a family of five, beds crammed in anyway they would fit...walking space only from door to bath door.
3 of the 4 beds had blood stains on the linen. Seriously. Gross.
I would have preferred they cut out all the blood stains and had holes.
Several holes in the walls.
One plus was being able to open the windows all the way to get some fresh air.
The halls are very small and dark. On our floor as you step off the elevator its pitch black and it takes a second or so before the halls will light up for you.
There is a smoking patio on the front street. On both nights of my stay street people came up asking for a smoke.
Inside the bump out window 2 feet away you could see in to someones room full of bunkbeds. I felt bad for them.
I love riding the tube so the distance into town wasnt a big deal.
All in all it was a depressing stay, service was not friendly, sketchy area and just so nasty.
I would gladly go back and pay double to go anywhere else for our memories of London.