The last of the main tourist destinations in Mexico but certainly not the last in order of my preference now on-- Vallarta and the new Hard Rock have a lot going for them and you just can't miss on this property with something from everyone. Check out the photo collage above the check in -- old Album Covers made into a photo-mosaic of an alltime great against the Mexican Flag (I won't give it away any more than that; best viewed from the side off the 5th floor elevators. Ha!) Wether you want to jam in your room (they'll bring up a Fender or other instruments, no kidding!), hang out with high action at the main pool, or pull up under a palapa on the beach or around a quiet pool this is a great spot-- morning, noon, or night. Beach Volleyball, nice fitness room, very clean pool for early morning lap swimming makes it stand out, too. The food and fare are well above average and excellent! Meeting spaces are perfect for the right mix of work and fun! My second Hard Rock Experience (Cancun) and I love what they've got going on at both. Keep it up- y'all rock!