A super-hit in India, Zindagi Na Milegi Dobara, has been one of the highest grossing Bollywood films of 2011. The story follows three friends who set off on an adventure in Spain.
The success of the movie has helped Spain tourism. Some people have gone ahead to call it a 3 hours advertisement by the Spain tourism.
Several tour operators in India have started to offer various tour packages for Spain. More Indian tourists are showing interest in traveling to Spain especially for the La Tomatina Festival.