We noticed that you're using an unsupported browser. The TripAdvisor website may not display properly.
We support the following browsers:
Windows: Internet Explorer, Mozilla Firefox, Google Chrome. Mac: Safari.
Improve this listing
Map
Satellite
Map updates are paused. Zoom in to see updated info.
Reset zoom
Updating Map...
Your filters are still active.
There are no pins in your viewport. Try moving the map or changing your filters.
Get directions
33 Alexandra Street, Southend-on-Sea SS1 1BW, England
01702 344600
Website
Today
12:00 pm - 3:00 pm
6:00 pm - 11:30 pm
Closed now
See all hours
Hours:
Sun 12:00 pm - 4:00 pm
5:30 pm - 10:30 pm
Mon - Thu 6:00 pm - 11:00 pm
Mon - Sat 12:00 pm - 3:00 pm
Fri - Sat 6:00 pm - 11:30 pm
Dining options: Breakfast/Brunch, Lunch, Dinner, Reservations, Buffet, Late Night
Good for:
Families with children
Large groups
Doing business
Dining on a budget

TripAdvisor Reviewer Highlights

Read all 152 reviews
Visitor rating
  • 58
    Excellent
  • 54
    Very good
  • 21
    Average
  • 6
    Poor
  • 13
    Terrible
Rating summary
  • Food
    4 of 5 stars
    Service
    4 of 5 stars
  • Value
    4 of 5 stars
    Atmosphere
    3.5 of 5 stars
Most recent review
Yes I know I have reviewed this before !!!!!

This time we visited prior to seeing Jersey Boys at the Cliffs Pavillion We had booked as it was opening time and I know it can be busy. Our booking had gone astray but were still seated without delay My inlaws are not big Chinese food fans but really enjoyed their food I love the new pork dish... read more

5 of 5 starsReviewed March 3, 2015
PhilSIDC
,
Essex
Good for:
  • Families with children
  • Large groups
  • Doing business
  • Dining on a budget
  • Breakfast/Brunch
  • Lunch
  • Dinner
  • Reservations
  • Buffet
  • Late Night
Add Photo Write a Review

152 Reviews from our TripAdvisor Community

Date | Rating
  • English first
  • Any
English first
Essex
Top Contributor
74 reviews 74 reviews
40 restaurant reviews
39 helpful votes 39 helpful votes
5 of 5 stars Reviewed March 3, 2015 NEW

This time we visited prior to seeing Jersey Boys at the Cliffs Pavillion We had booked as it was opening time and I know it can be busy. Our booking had gone astray but were still seated without delay My inlaws are not big Chinese food fans but really enjoyed their food I love the new pork dish and very... More 

Was this review helpful? Yes
Eastmanagement, Manager at East, responded to this review

Thank you once again for you review of East. We are pleased that we have many satisfied repeat customers who have enjoyed dining with us. We hope we can continue to serve you well and look forward to looking after you again soon. More 

southend
Senior Contributor
49 reviews 49 reviews
28 restaurant reviews
47 helpful votes 47 helpful votes
3 of 5 stars Reviewed February 28, 2015 NEW

I went with a group who generally seemed to like the food at East but Chinese cuisine is not my favourite and I found the place lacking in atmosphere and with a limited selection at lunchtime. I was a little disappointed not to have more choice and I found some of the dishes chewy and lacking flavour. Everything is rather... More 

Was this review helpful? Yes
Eastmanagement, Manager at East, responded to this review

Hi there. We agree with you that Chinese buffet is not for everyone but for those that enjoys Chinese food we are very good value, it allows people to try many different dishes with having to pay for each dish. We apologise that no-one had explained the Tepanyaki to you. We do generally explain this to new people but as... More 

Southend-on-Sea, United Kingdom
Senior Reviewer
6 reviews 6 reviews
5 restaurant reviews
1 helpful vote 1 helpful vote
4 of 5 stars Reviewed February 14, 2015

We got to the restaurant just past 12.30pm on a Saturday. There were quite a few tables full already when we arrived and it got more and more busy as we sat there. The waiter that served us wasn't particularly friendly, but being a self-service kind of restaurant that is not something to regret that much. There was a good... More 

Was this review helpful? Yes
Eastmanagement, Manager at East, responded to this review

Thank you for taking the time to write a review of you visit to East. We are pleased that you have enjoyed dining with us and found us good value. I'm sorry that the person that served you was not as friendly as you (and we) would expect. Generally our staff gets good praise and compliments but occasionally because of... More 

Chelmsford, United Kingdom
Reviewer
3 reviews 3 reviews
3 restaurant reviews
2 helpful votes 2 helpful votes
2 of 5 stars Reviewed February 9, 2015

I had been to this restaurant several times before my visit on the 10th January 2015 and had previously loved it. However on this particular visit my attitude completely changed. I selected to eat a variety of food but unfortunately found the chicken satay, the chicken wings and the lemon chicken were all substantially undercooked. ( In actual fact the... More 

Was this review helpful? Yes
Eastmanagement, Manager at East, responded to this review

I am sorry that you had concerns about the chicken at East, and also about the hygiene of the kitchen. I can assure you that all our food are properly prepared and cooked. When you visited on 10th Jan which was a Saturday night we would have in excess of 100 people eating with us and if the chicken were... More 

Southend-on-Sea, United Kingdom
Senior Reviewer
10 reviews 10 reviews
8 restaurant reviews
3 helpful votes 3 helpful votes
4 of 5 stars Reviewed February 7, 2015

Very reasonable all-you-can-eat restaurant. Serving all manner of oriental food that was very resonably priced. Staff are friendly and accommodating and is a genuinely nice night out.

Was this review helpful? Yes 1
Eastmanagement, Manager at East, responded to this review

Thank you for your comments following your recent visit to East. We are pleased that you have enjoyed dining with us. Cheers More 

Southend-on-Sea, United Kingdom
Reviewer
3 reviews 3 reviews
3 restaurant reviews
1 helpful vote 1 helpful vote
4 of 5 stars Reviewed January 30, 2015 via mobile

Abit like a school canteen setting but really nice food with a good choice and eat as much as you like so good value for money, friendly staff

Was this review helpful? Yes
Eastmanagement, Manager at East, responded to this review

Thank you for your supportive comments. We are pleased that you have enjoyed dining with us. We look forward to looking after you well again soon. Best wishes. More 

Senior Reviewer
6 reviews 6 reviews
6 restaurant reviews
14 helpful votes 14 helpful votes
4 of 5 stars Reviewed January 29, 2015

Very good value for money buffet, excellent tasty food constantly being cooked and a section for your own choice of meat and prawns and vegetables cooked just how you like it,nice staff,very clean restaurant

Was this review helpful? Yes
Eastmanagement, Manager at East, responded to this review

Thank you so much for taking time to write a review about your visit to East. We thank you for your support and are pleased that you have enjoyed dining with us. Cheers More 

1 review
3 of 5 stars Reviewed January 24, 2015

I cant have lemons and i am allergic to them. I asked for a coke with no lemon and no ice, they came back over with my drink and it had LEMONS and ICE, i asked them for another coke and they took it away and brought back a new coke AT LEAST THAT'S WHAT THEY WANTED ME TO THINK.... More 

Was this review helpful? Yes
Eastmanagement, Manager at East, responded to this review

Thank you for your comments following your visit to East. I am sorry about the situation regarding your coke. This is a common practice not just at East but I have seen it at other establishment, and generally customers do not have a problem with just removing the lemon and ice. Not to say that this OK in your situation,... More 

Contributor
13 reviews 13 reviews
4 restaurant reviews
2 helpful votes 2 helpful votes
5 of 5 stars Reviewed January 13, 2015

Have the time of your life in Chinese food heaven! Have desserts, and let your children take a mint at the end! Lots of space, nice decorations. Birthday Parties are allowed for your kids and family as well.

Was this review helpful? Yes
Eastmanagement, Manager at East, responded to this review

Thank you for your supportive comments about East. It's nice to get a balance of redress and helps give us all a little "lift". Many thanks More 

Leigh-on Sea, United Kingdom
Contributor
17 reviews 17 reviews
15 restaurant reviews
10 helpful votes 10 helpful votes
4 of 5 stars Reviewed January 12, 2015

I have been to East many times both in a group and as a family outing and I do not recognise some of the comments made on this site. I have always found the staff to be helpful and friendly. The choice of food is good and when things run low they are frequently to be seen replenishing the bowls.... More 

Was this review helpful? Yes
Eastmanagement, Manager at East, responded to this review

Thank you for taking the time to write about your visits to East. We appreciate your support. We do all we can to try to ensure everyone enjoy dining with us, after all it is in our interest to do the best we can. It does not make sense to do otherwise. But we accept we cannot please everyone, and... More 

Travelers who viewed East also viewed

Rochford, Southend-on-Sea
 
Southend-on-Sea, Essex
Southend-on-Sea, Essex
 

Been to East? Share your experiences!

Write a Review Add Photos & Videos

Owners: What's your side of the story?

Register now for free — and start getting automatic notification of new reviews, responding to traveler feedback, adding new photos to your listing and much more.

Manage your listing
Improve this listing

Restaurant Details

Location and Contact Information

  • Address: 33 Alexandra Street, Southend-on-Sea SS1 1BW, England
  • Location: Europe  >  United Kingdom (UK)  >  England  >  Essex  >  Southend-on-Sea
  • Phone Number: 01702 344600

Price and Cuisine

  • Cuisine: Chinese, Malaysian, Thai

Restaurant Characteristics

  • Good for: Families with children, Large groups, Doing business, Dining on a budget
Open Hours
Sunday
12:00 pm - 4:00 pm
5:30 pm - 10:30 pm
Monday
6:00 pm - 11:00 pm
12:00 pm - 3:00 pm
Tuesday
6:00 pm - 11:00 pm
12:00 pm - 3:00 pm
Wednesday
6:00 pm - 11:00 pm
12:00 pm - 3:00 pm
Thursday
6:00 pm - 11:00 pm
12:00 pm - 3:00 pm
Friday
12:00 pm - 3:00 pm
6:00 pm - 11:30 pm
Saturday
12:00 pm - 3:00 pm
6:00 pm - 11:30 pm

Questions & Answers

Questions? Get answers from East staff and past visitors.
Posting guidelines
Typical questions asked:
  • Do you have gluten-free options?
  • Is there a dress code?
  • Do you allow dogs on the outdoor patio?