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East

33 Alexandra Street, Southend-on-Sea SS1 1BW, England
01702 344600
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Ranked #98 of 452 restaurants in Southend-on-Sea
Cuisines: Chinese, Malaysian
Good for: Families with children, Large groups, Doing business, Dining on a budget
Dining options: Breakfast/Brunch, Lunch, Dinner, Reservations, Buffet, Late Night
Restaurant details
Good for: Families with children, Large groups, Doing business, Dining on a budget
Dining options: Breakfast/Brunch, Lunch, Dinner, Reservations, Buffet, Late Night
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113 reviews from our community

76% Recommend
    46
    40
    14
    4
    9
Rating summary
    Food
    Service
    Value
    Atmosphere
Date | Rating
  • English first
  • Any
English first
Canterbury
Senior Reviewer
6 reviews 6 reviews
5 restaurant reviews
4 of 5 stars Reviewed July 21, 2014 NEW

Coming home to Southend from uni, me and my dad enjoyed coming to east. The all you can eat buffet is pretty good although you feel judged for having multiple helpings. The service is particularly redundant here seeing as you help yourself although they are friendly enough to serve you drinks, although you do have to call them over to... More

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Eastmanagement, Manager at East, responded to this review

Hi there, welcome home and welcome back to East. We are very pleased that you and your Dad enjoy dining with us. I'm really sorry that you feel judged for multiple helpings. I can assure you that that is not our intention/policy, in fact we loved that people enjoys our food and want multiple helpings. We often would encourage people... More

Budapest
Contributor
11 reviews 11 reviews
7 restaurant reviews
2 helpful votes 2 helpful votes
3 of 5 stars Reviewed July 21, 2014 NEW

It's a big bright airy restaurant that's seats large numbers so has no issue with large parties. Service is efficient more than anything else. Pleasant enough but no great touches. Food is mass cooked and ok. Doesn't compare to a " real" Chinese experience - it is the McDonalds to a Steak House. Reasonable value although price does go up... More

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Eastmanagement, Manager at East, responded to this review

Hi, thank you for taking the time to write something about your visit to East. Yes, we are more of a happy, buzzy eating establishment rather than an intimate, romantic dining, although during some weekday evenings when there are less people in this could be achieved. Not sure what you mean by "real" Chinese experience, I'd like to think our... More

Southend-on-Sea, United Kingdom
Senior Contributor
37 reviews 37 reviews
21 restaurant reviews
2 helpful votes 2 helpful votes
4 of 5 stars Reviewed July 15, 2014

Very nice food great morale very friendly staff great choice of food to chose from and great Buffett and very good price too.

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Eastmanagement, Manager at East, responded to this review

Hey Joe, many thanks for the short, precise and supportive comment. We appreciate all words of encouragement we get. It's a great help to try and achieve our very best. Cheers More

Lake Macquarie, Australia
Senior Contributor
34 reviews 34 reviews
28 restaurant reviews
19 helpful votes 19 helpful votes
3 of 5 stars Reviewed July 13, 2014

Five of us had dinner here one evening, which was a good choice considering we had a ravenous teenager with us East offers a self-serve buffet style restaurant with a wide range of Chinese and other Asian dishes, and also includes a Teppanyaki bar. The food was good, the service friendly and efficient and the surroundings clean minimalist. If you... More

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Eastmanagement, Manager at East, responded to this review

Thank you for your review of your visit to East. We are pleased that you have enjoyed dining with us. You're right, we are especially good for children/teenagers, for choice, flexibility and of course value. Imagine having to fork out for dishes after dishes just to fill those hollow legs. At East with a fixed price there's no worries of... More

Southend-on-Sea, United Kingdom
Senior Contributor
23 reviews 23 reviews
8 restaurant reviews
65 helpful votes 65 helpful votes
5 of 5 stars Reviewed July 12, 2014

A group of twelve of us visited for a friend's hen night. The restaurant was so accommodating - gave us a large table at the back that was able to be decorated in advance. We were all really impressed at the huge range of food & what great quality it was. Also how quickly everything was replenished on a very... More

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Eastmanagement, Manager at East, responded to this review

Thank you for your comments following your friend's successful hen party at East. We try very hard to accommodate everyone and every taste. Sometimes we succeed, sometimes we don't but we always put in a 100% effort. As I said previously for people who appreciate what we try to do and "get it", they will enjoy dining at East. Thank... More

Southend-on-Sea, United Kingdom
2 reviews
1 of 5 stars Reviewed July 5, 2014

Just visited East for the third time unfortunately! Never again! I took my family who were on a visit to Southend, as my sister wanted chinese but I'm not keen plus we had 6 kids with us so I knew they wouldn't all eat, just figured this would suit everyone! How wrong can you be? £14 a head for probably... More

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Eastmanagement, Manager at East, responded to this review

Hi there, thank you for writing a review of your latest visit to East. I'm really sorry that you did not enjoy dining with us. Chinese buffet is not for everyone but for those that appreciate it; it is really worth what you pay. We are aware that at take away price you'll pay at least £2 for a portion... More

Essex
2 reviews
2 helpful votes 2 helpful votes
5 of 5 stars Reviewed July 1, 2014

I came here for lunch with my partner and our 2 young children. The choice of food is good and a great price. My 4 year old boy loves going and getting to choose his own meal. The service is brisk and your plates are taken away quickly, so they do not pile up. The restaurant is big and the... More

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Eastmanagement, Manager at East, responded to this review

Hi there. We are very pleased that you and your family have enjoyed dining with us. You're right, it's especially good for children, even the fussy ones, as they can pick and choose, and eat what they like, as much as they like. And you can also educate them to try things they might not necessarily try, at no extra... More

Chessington, United Kingdom
Senior Reviewer
7 reviews 7 reviews
13 helpful votes 13 helpful votes
5 of 5 stars Reviewed July 1, 2014

This is a wonderful buffet restaurant that would caters for group of friends or family. This place is also child friendly and it is in the centre of town. Not the most romantic place to take the Mrs. though. This restaurant is very clean The staffs are attentive and friendly The food is very good The price is reasonable Adequate... More

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Eastmanagement, Manager at East, responded to this review

Thank you for the review of your visit to East. We appreciate all comments we get as it helps us to maintain the standard our customers have come to expect and make improvement where possible. More

Southend-on-Sea, United Kingdom
Senior Contributor
29 reviews 29 reviews
4 restaurant reviews
7 helpful votes 7 helpful votes
4 of 5 stars Reviewed June 29, 2014

What more could you want, an enjoyable evening out with family, amazing desserts :) Replaced empty trays quickly and had chips for fussy eaters! Lovely!

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Eastmanagement, Manager at East, responded to this review

Thank you for taking the time to write a review of your visit to East. We are pleased that you have enjoyed dining with us. More

Southend-on-Sea, United Kingdom
Reviewer
4 reviews 4 reviews
3 restaurant reviews
4 of 5 stars Reviewed June 15, 2014

I came here with several of my friends for my 18th, we booked a table in advance so there was no issue with regards to our large party. At first glance the general layout of the restaurant appeared to me like a bit of a canteen, everyone packed in tightly, but that is really the only flaw. The staff were... More

Was this review helpful? Yes
Eastmanagement, Manager at East, responded to this review

Thank you so much for the review of your visit to East. We are pleased that you and your friends have enjoyed dining with us. We do cater well for large parties, you can eat eat at different speed, amount and different selections. It works well for everyone. We look forward to looking after you and your friend again soon.... More

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