We noticed that you're using an unsupported browser. The TripAdvisor website may not display properly.
We support the following browsers:
Windows: Internet Explorer, Mozilla Firefox, Google Chrome. Mac: Safari.
Improve this listing
Map
Satellite
Map updates are paused. Zoom in to see updated info.
Reset zoom
Updating Map...
Your filters are still active.
There are no pins in your viewport. Try moving the map or changing your filters.
Get directions
702 10th Avenue, Belmar, NJ
1 (732) 280-8889
Add hours for Sweet and help diners know when to go.
+ Add hours
Description: https://www.facebook.com/SweetBelmar/info

TripAdvisor Reviewer Highlights

Read all 10 reviews
Visitor rating
  • 7
    Excellent
  • 1
    Very good
  • 1
    Average
  • 0
    Poor
  • 1
    Terrible
Rating summary
  • Food
    4.5 of 5 stars
    Service
    5 of 5 stars
  • Value
    4.5 of 5 stars
    Atmosphere
    5 of 5 stars
The name says it all!

Actually found this place last year. Stopped in for a cupcake & a milkshake. Just went back. They've packed out the little shop with so much more stuff. Easter baskets, Easter bunnies, fudge, and more! Tried the Chocolate Eclair cupcake and I need to try no more! This cupcake was the best I've... read more

5 of 5 starsReviewed April 1, 2015
NewJerseyGoodEats
,
New Jersey
Add Photo Write a Review

10 Reviews from our TripAdvisor Community

Date | Rating
  • English first
  • Any
English first
New Jersey
Senior Contributor
31 reviews 31 reviews
23 restaurant reviews
14 helpful votes 14 helpful votes
5 of 5 stars Reviewed April 1, 2015

Actually found this place last year. Stopped in for a cupcake & a milkshake. Just went back. They've packed out the little shop with so much more stuff. Easter baskets, Easter bunnies, fudge, and more! Tried the Chocolate Eclair cupcake and I need to try no more! This cupcake was the best I've ever had! It was a moist vanilla... More 

Was this review helpful? Yes
Montclair, New Jersey
Senior Contributor
27 reviews 27 reviews
25 restaurant reviews
15 helpful votes 15 helpful votes
1 of 5 stars Reviewed March 29, 2015

Wow.....what a awful experience. Tried two cupcake for $7. One was too cold so we left the other one out and both fell part. . The icing just fell off the the cake. The cupcakes were not fresh. Bad taste, poor ingredients. Will not be going back.

Was this review helpful? Yes
Senior Reviewer
10 reviews 10 reviews
10 restaurant reviews
7 helpful votes 7 helpful votes
5 of 5 stars Reviewed March 25, 2015

Wow i was in Belmar for a walk on the boardwalk. When i was leaving i came up 10 th avenue and saw this little Jem of a place. 702 10 th Avenue belmar nj. This place is packed with Sweet things. They bake on premises and the place smelled so delicious when i walked in. I was greates by... More 

Was this review helpful? Yes
Montreal, Canada
Senior Contributor
22 reviews 22 reviews
9 restaurant reviews
13 helpful votes 13 helpful votes
4 of 5 stars Reviewed July 21, 2014

We couldn't go without the salt water taffy, so SWEET was the perfect place to go in Belmar. It also has a great selection of chocolate and fudge!

Was this review helpful? Yes 1
Senior Reviewer
10 reviews 10 reviews
10 restaurant reviews
7 helpful votes 7 helpful votes
5 of 5 stars Reviewed June 11, 2013 via mobile

Omg a must if your in Belmar. Family run by mom and dad and daughter.Great little store with everything you can imagine.So glad we stopped. We had handmade chocolate sea salt caramels which were to die for.The. Kids had milkshakes , and my hubby enjoyed ice coffee with a fresh filled cannoli.What a great family.Extremely personable and friendly you can... More 

Was this review helpful? Yes 5
Contributor
12 reviews 12 reviews
10 restaurant reviews
6 helpful votes 6 helpful votes
5 of 5 stars Reviewed May 31, 2013 via mobile

We saw this place on Groupon, and decided to buy one to try them out. When you first walk in BAM! your hit with fresh cupcake smell which is awesome. I thought they were just a cupcake shop, but they have a ton of other stuff to. I ended up purchasing a dozen cupcakes and a small Ice cream cake... More 

Was this review helpful? Yes 4
raleigh
Contributor
15 reviews 15 reviews
14 restaurant reviews
4 helpful votes 4 helpful votes
3 of 5 stars Reviewed May 1, 2013

We tried sweet because we bought a groupon, but probably would not return. Cupcakes were dry and the frosting was pretty bad. Very sugary and gritty. I know that cupcakes are the popular thing these days and have tried them at places like Gigi's and the frosting was smooth and buttercream making them worth their expensive price point. at $15... More 

Was this review helpful? Yes 1
Contributor
12 reviews 12 reviews
8 restaurant reviews
4 helpful votes 4 helpful votes
5 of 5 stars Reviewed September 8, 2012 via mobile

Kids and I visited this little shop today. It is pretty small and cute. We tryed Belmar cupcake with pretty Swedish fish candy on the top of blue frosting, smores cupcake with whole marshmallow inside and banana cupcake. Plus we HAD to try Chacky tortles( grey! Lots of nuts, caramel n choice of milk or dark chocolate) Cookes and cream... More 

Was this review helpful? Yes 3
Clinton, NJ
Contributor
18 reviews 18 reviews
13 restaurant reviews
10 helpful votes 10 helpful votes
5 of 5 stars Reviewed August 27, 2012

It is akin to a turtle, but about 8 times as big and it is amazing. The lady who waited on me said it was named after her father who wanted more nuts in the turtle, so they made one and named it after him.

Was this review helpful? Yes 1
burlington, NJ
Top Contributor
124 reviews 124 reviews
35 restaurant reviews
141 helpful votes 141 helpful votes
5 of 5 stars Reviewed July 20, 2012

My husband and I visited this sweet shop on our first trip ever to Belmar, on the fourth of July. We live about 45 minutes from Sweet! but that doesn't stop my husband from asking me when we plan to return! We had the strawberry cupcake, the cannoli cupcake, the mocha cupcake, and some Oreo bites dipped in chocolate. Everything... More 

Was this review helpful? Yes 1

Travelers who viewed Sweet also viewed

Belmar, Jersey Shore
Belmar, Jersey Shore
 

Been to Sweet? Share your experiences!

Write a Review Add Photos & Videos

Owners: What's your side of the story?

Register now for free — and start getting automatic notification of new reviews, responding to traveler feedback, adding new photos to your listing and much more.

Manage your listing
Improve this listing

Restaurant Details

Location and Contact Information

  • Address: 702 10th Avenue, Belmar, NJ
  • Location: United States  >  New Jersey (NJ)  >  Jersey Shore  >  Belmar
  • Phone Number: 1 (732) 280-8889

Price and Cuisine

  • Cuisine: Bakeries

Description

https://www.facebook.com/SweetBelmar/info

Questions & Answers

Questions? Get answers from Sweet staff and past visitors.
Posting guidelines
Typical questions asked:
  • Do you have gluten-free options?
  • Is there a dress code?
  • Do you allow dogs on the outdoor patio?