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Princi

#1,514 of 17,153 Restaurants in London
#1,621 of 18,033 Places to Eat in London
Certificate of Excellence
Neighborhood:
Soho
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135 Wardour Street, London W1F 0UT, England
020 7478 8880
Website
Today
8:00 am - 12:00 am
Open now
See all hours
Hours:
Sun 8:30 am - 10:00 pm
Mon - Sat 8:00 am - 12:00 am
Dining options: Dessert, Lunch, Dinner, Brunch, Breakfast, Buffet, Delivery, Late Night, Reservations, Takeout

TripAdvisor Reviewer Highlights

Read all 965 reviews
Visitor rating
  • 414
    Excellent
  • 374
    Very good
  • 97
    Average
  • 37
    Poor
  • 43
    Terrible
Rating summary
  • Food
    4.5 of 5 stars
    Service
    3.5 of 5 stars
  • Value
    4 of 5 stars
    Atmosphere
    4 of 5 stars
Lovely food

Good food, good atmosphere, good drinks. Perfect spot for a quick bite in Soho. A bit busy at times though.

4 of 5 starsReviewed May 27, 2015
Jules24London
,
London, United Kingdom
Good for:
  • Dining on a budget
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965 Reviews from our TripAdvisor Community

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Paris
Top Contributor
1,480 reviews 1,480 reviews
247 restaurant reviews
430 helpful votes 430 helpful votes
3 of 5 stars Reviewed May 28, 2015 NEW

This is a joint venture between Rocco Prince, an Italian baker from Milano, and Alan Yau, a Chinese entrepreneur. The original designer is one of Armani's designer, Silvestrin. The concept is excellent and spectacular, with the 14 meters long counter in which the food is displayed. The location is excellent as well, in Warder Street, in a very crowded street... More 

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London, United Kingdom
Contributor
15 reviews 15 reviews
7 restaurant reviews
9 helpful votes 9 helpful votes
4 of 5 stars Reviewed May 27, 2015 NEW

Good food, good atmosphere, good drinks. Perfect spot for a quick bite in Soho. A bit busy at times though.

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London, United Kingdom
Contributor
13 reviews 13 reviews
12 restaurant reviews
5 helpful votes 5 helpful votes
5 of 5 stars Reviewed May 26, 2015 NEW

I was recommended this Italian cafe for it's pastries. After being seated we observed the most delicious looking artisan pizza's being eaten by fellow diners so decided to try one. Unbelievable! True Neapolitan pizzas with a dough which was simply the best ever. I see they have a branch in Milan so I suspect this really is the real deal.... More 

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Contributor
14 reviews 14 reviews
10 restaurant reviews
1 helpful vote 1 helpful vote
4 of 5 stars Reviewed May 26, 2015 NEW

Food is always a solid 4/5. Service is what makes it lose out on 1 mark. Nonetheless a reliable Italian-concept dining experience at a reasonable price.

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Top Contributor
57 reviews 57 reviews
39 restaurant reviews
17 helpful votes 17 helpful votes
3 of 5 stars Reviewed May 25, 2015 NEW

I had dinner with 6 friends here one night. It was very crowded and the food was average. I almost had a heart attack when the bill came. £30 for a pizza and glass of wine!

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North Yorkshire, United Kingdom
Reviewer
4 reviews 4 reviews
3 restaurant reviews
4 of 5 stars Reviewed May 24, 2015 NEW

We happened upon this place after the place we'd been recommended had a queue outside and we didn't want to wait in the rain. The restaurant was bright and modern and fairly quiet when we arrived, about 9.30am. Drinks took a while to come but breakfast followed quickly and was worth any wait. I had the charcoal oven tegamino eggs... More 

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London, United Kingdom
Senior Contributor
31 reviews 31 reviews
27 restaurant reviews
12 helpful votes 12 helpful votes
3 of 5 stars Reviewed May 23, 2015 NEW

Had lunch here with friends. Crowdy place but nice. The pizza I ordered was really good. My friends had sandwiches that were not super good but average. Thought it was better!

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Bristol, United Kingdom
Contributor
12 reviews 12 reviews
8 restaurant reviews
1 helpful vote 1 helpful vote
4 of 5 stars Reviewed May 23, 2015 NEW

I love this place, it´s perfect for any moment during the day, for a breakfast, lunch, tea/coffee o for a dinner. Very tasty food, from salads and pizzas to hot meals and desserts. Also you can eat in or take away. Beautiful warm design and just in the city centre!

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London, United Kingdom
Senior Contributor
46 reviews 46 reviews
24 restaurant reviews
11 helpful votes 11 helpful votes
5 of 5 stars Reviewed May 23, 2015 NEW via mobile

The various gateaux are absolutely amazing and the quality of the coffee is simply outstanding. I have been there several times and fortunately this time it was not as packed as normal. We really enjoyed our coffee and the delightful gateaux.

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London
Senior Contributor
21 reviews 21 reviews
13 restaurant reviews
28 helpful votes 28 helpful votes
5 of 5 stars Reviewed May 23, 2015 NEW

Fab place on Wordorf street. Great to pop in for lunch or even a coffee, friendly staff, quick service and super value for quality food.

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Restaurant Details

Location and Contact Information

  • Address: 135 Wardour Street, London W1F 0UT, England
  • Location: Europe  >  United Kingdom (UK)  >  England  >  London>  > Soho
  • Neighborhood: Soho
  • Phone Number: 020 7478 8880

Price and Cuisine

  • Cuisine: Italian, Pizza

Restaurant Characteristics

  • Good for: Dining on a budget
Open Hours
Sunday
8:30 am - 10:00 pm
Monday
8:00 am - 12:00 am
Tuesday
8:00 am - 12:00 am
Wednesday
8:00 am - 12:00 am
Thursday
8:00 am - 12:00 am
Friday
8:00 am - 12:00 am
Saturday
8:00 am - 12:00 am

Questions & Answers

Here's what previous visitors have asked, with answers from representatives of Princi and other visitors
1 question
Ask a question
Basingstoke, United Kingdom
2 months ago

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Questions? Get answers from Princi staff and past visitors.
Posting guidelines
Typical questions asked:
  • Do you have gluten-free options?
  • Is there a dress code?
  • Do you allow dogs on the outdoor patio?

Staying in Soho

Neighborhood Profile
Soho
The go-to district for a good time in London, Soho hosts a wealth of world-class theatres and a compelling lineup of cafes, restaurants, pubs, bars, and clubs. At Soho's core is London's original Red Light District and the epicenter of the LGBT scene – and thus the city's hottest nightlife. For shopping enthusiasts, Soho is not only the home of London's greatest concentration of boutique shops, but also the most strategic place to set off on a tour of the world's most celebrated department stores. In the southern part of the neighborhood lies Chinatown, with its multitude of delicious and affordable restaurants. Closer to the Thames, Chinatown's narrow and teeming lantern-lit lanes spill onto the expansive hub of glitzy Leicester Square.
Explore this neighborhood