We noticed that you're using an unsupported browser. The TripAdvisor website may not display properly.
We support the following browsers:
Windows: Internet Explorer, Mozilla Firefox, Google Chrome. Mac: Safari.
All 2 Swaffham hotels

BEST WESTERN George Hotel

3.0 of 5 Hotel   |   Station Street, Swaffham PE37 7LJ , England
Hotel amenities
Save Saved
You added BEST WESTERN George Hotel to your Saves list
BEST WESTERN George Hotel
Best prices for your stay
Enter dates for best prices
Check In mm/dd/yyyy Check Out mm/dd/yyyy
Show Prices
62%
Ranked #2 of 2 hotels in Swaffham
A recent review
3 of 5 stars reviewed 1 week ago
Nicholas M Stockport, United Kingdom
Write a Review

62 people have reviewed this hotel

Traveler rating
    16
    23
    17
    6
    0
See reviews for
10
19
2
13
Rating summary
  • Sleep Quality
    4 of 5 stars
  • Location
    4 of 5 stars
  • Rooms
    3.5 of 5 stars
  • Service
    4 of 5 stars
  • Value
    4 of 5 stars
  • Cleanliness
    4 of 5 stars
Traveler tips help you choose the right room.   Room tips (18)
Date | Rating
  • English first
  • Any
English first
Stockport, United Kingdom
Senior Reviewer
7 reviews 7 reviews
3 hotel reviews
3 of 5 stars Reviewed 1 week ago

one night business stop - room good no problems - everything worked. No trouser press. A little grubby bath side panel. Otherwise great value. Bar food was a great choice and very reasonable Comfy bed . Most excellent staff - very polite.

Review collected in partnership with Best Western GB

Was this review helpful? Yes
Northamptonshire, United Kingdom
2 reviews
4 of 5 stars Reviewed 1 week ago

We recently stopped at the George for 2 nights on a short break. The hotel is easily found in the delightful little town of Swaffham. Check-in was easy and friendly. Our room, though dated, was clean and had everything we needed including the biggest bed I've ever slept in! I was disappointed with the bath/ shower which had no water... More

Was this review helpful? Yes
Lancashire
Reviewer
4 reviews 4 reviews
4 hotel reviews
3 helpful votes 3 helpful votes
5 of 5 stars Reviewed 1 week ago

Just enjoyed a four night stay at the George Hotel in Swaffham. The food choice was varied and beautifully presented, served by well trained staff who were most helpful and obliging. The rooms were clean and serviced efficiently. I am now interested in staying at other Best Western Hotels if this is an indication of the type of quality you... More

Was this review helpful? Yes
Gemma A, Guest Relations Manager at BEST WESTERN George Hotel, responded to this review

Thank you for your feedback following your recent stay at our Hotel. The team will be thrilled to know that you enjoyed your 4 night break at The George! We have a great team at the Hotel who continue to work hard to deliver good levels of service and hospitality and by receiving such a nice review to confirm we... More

Reading, United Kingdom
1 review
4 of 5 stars Reviewed 2 weeks ago

A good quiet place to stay, good parking, nice helpful staff, Stayed at 1 days notice and got a very good rate will defiantly go back when in the area , The food in the restaurant was very well presented and cooked correctly , good value from the specials menu, the real ales local and were good. Room and facilities... More

Review collected in partnership with Best Western GB

Was this review helpful? Yes
Gemma A, Guest Relations Manager at BEST WESTERN George Hotel, responded to this review

Many thanks for your review following your recent stay at The George. It’s very pleasing to know that you enjoyed your stay and you felt you received good value for money. Your feedback is important to us and we strive to maintain good levels of customer satisfaction and the team will be delighted to read your comments. Tthank you for... More

Cambridge, United Kingdom
1 review
4 of 5 stars Reviewed 3 weeks ago

Staff very helpful - a very pleasant weekend. The food was excellent both the breakfasts and evening meals.The room decor was a little old fashioned but the hotel is being decorated. We asked for bike storage and the staff were very helpful and provided a secure inside space.

Review collected in partnership with Best Western GB

Was this review helpful? Yes
Gemma A, Guest Relations Manager at BEST WESTERN George Hotel, responded to this review

Thank you for your feedback following your recent stay at our Hotel. I am so very pleased that we contributed towards a pleasant weekend away. Thank you for your kind comments regarding our staff, we have a great team who work hard to deliver good levels of customer service and Chef will be delighted that his food met with your... More

Bangor, United Kingdom
Contributor
19 reviews 19 reviews
16 hotel reviews
5 helpful votes 5 helpful votes
4 of 5 stars Reviewed 3 weeks ago via mobile

Stayed here on business but was warned by colleagues that Swaffham wasn't the most exciting place to stay at. They obviously have been listening to Alan Partridge! Swaffham is a lovely town and complimented by the George Hotel. The accommodation is a bit 1980's but the hotel is excellent and the food truly superb and excellent value for money in... More

Was this review helpful? Yes
Gemma A, Manager at BEST WESTERN George Hotel, responded to this review

Thank you very much for taking the time to write a review on our Hotel. As you have now discovered Swaffham is a charming traditional Norfolk Market Town and The George is an important part of the community. I am so very pleased to learn that you had an enjoyable stay and that you were well looked after by the... More

Ipswich, United Kingdom
Top Contributor
101 reviews 101 reviews
32 hotel reviews
38 helpful votes 38 helpful votes
4 of 5 stars Reviewed 4 weeks ago

A good choice indeed, a very nice charming hotel to use as base to explore the beautiful North of the County of Suffolk. We also had dinner here and service was very good and fast and food was excellent.

Was this review helpful? Yes
Gemma A, Manager at BEST WESTERN George Hotel, responded to this review

Thank you for your review following your recent stay. We are delighted that you enjoyed our hospitality at The George. Located in the charming market town of Swaffham we are the ideal base to explore all that our county and indeed East Anglia has to offer. If you are looking for a room in the quieter part of the Hotel... More

Leicestershire
1 review
1 helpful vote 1 helpful vote
4 of 5 stars Reviewed 5 weeks ago

Good hotel. Expensive meal and beer, but good food. Best Western always seem to over charge in my opinion for a pint of beer. Up the road in the Red Lion a pint is £2.85. In the hotel it is £3.60. Lovely lady working behind the bar.

Review collected in partnership with Best Western GB

Was this review helpful? Yes 1
Gemma A, Manager at BEST WESTERN George Hotel, responded to this review

Thank you for your recent feedback and for your kind comments regarding our Bar Staff. Pleased to learn you feel The George is a good hotel. I am disappointed you felt our food was expensive as we strive to offer a varied menu and specials board serving good food with a selection of dishes fairly priced. However we are in... More

israel
Top Contributor
68 reviews 68 reviews
54 hotel reviews
26 helpful votes 26 helpful votes
4 of 5 stars Reviewed March 11, 2014

The hotel was everything expected for an oldish building of character.The room and bathroom was fine. Free high speed wifi, everywhere in hotel- no bother- no log in required adds to the experience. Private parking. The staff are friendly and efficient. the only problem was our arrival. We arrived a 2am because of delayed flight- we had told hotel in... More

Was this review helpful? Yes
Gemma A, Manager at BEST WESTERN George Hotel, responded to this review

Thank you for your feedback following your recent stay at our Hotel. I am sorry you had difficulties gaining access to the property upon arrival. The hotel is manned 24hours but for security the doors are locked from 11.30pm. We do have a doorbell which is linked to the hotel telephone, located just to left of the door but we... More

Been to BEST WESTERN George Hotel? Share your experiences!

Write a Review Add Photos & Videos

Additional Information about BEST WESTERN George Hotel

Also Known As:
Best Western Swaffham
Swaffham Best Western
BEST WESTERN George Hotel Swaffham, Norfolk
Address: Station Street, Swaffham PE37 7LJ , England
Location: United Kingdom > England > East Anglia > Norfolk > Swaffham
Amenities:
Free Parking Pets Allowed ( Dog / Pet Friendly ) Restaurant
Hotel Style:
Ranked #2 of 2 hotels in Swaffham
Price Range (Based on Average Rates): $
Hotel Class:3 star — BEST WESTERN George Hotel 3*
Reservation Options:
TripAdvisor is proud to partner with Orbitz, Expedia, Booking.com, Priceline, Travelocity, TripOnline SA, Cheap Tickets, Hotels.com, Agoda and Otel so you can book your BEST WESTERN George Hotel reservations with confidence. We help millions of travelers each month to find the perfect hotel for both vacation and business trips, always with the best discounts and special offers.

Owners: What's your side of the story?

If you own or manage BEST WESTERN George Hotel, register now for free tools to enhance your listing, attract new reviews, and respond to reviewers.