We noticed that you're using an unsupported browser. The TripAdvisor website may not display properly.
We support the following browsers:
Windows: Internet Explorer, Mozilla Firefox, Google Chrome. Mac: Safari.
All 1,073 London hotels

Ace Hotel London Shoreditch

5.0 of 5 Hotel   |   100 Shoreditch High Street, London E1 6JQ, England (Formerly Crowne Plaza London Shoreditch) (East End / East London)
Hotel website
Hotel amenities
Save Saved
You added Ace Hotel London Shoreditch to your Saves list
Ace Hotel London Shoreditch
Best prices for your stay
Enter dates for best prices
Check In Check Out
Show Prices
You must enter dates to see the best prices.
73%
Ranked #370 of 1,073 hotels in London
A recent review
4 of 5 stars reviewed 2 days ago
ian g London, United Kingdom
  • Overview
  • Reviews (194)
  • Photos (88)
  • Amenities
  • Q&A
  • Room tips (41)
  • Location
  • More
Write a Review

194 people have reviewed this hotel

Traveler rating
    72
    70
    25
    13
    14
See reviews for
22
85
8
46
Rating summary
  • Location
    4.5 of 5 stars
  • Sleep Quality
    4 of 5 stars
  • Rooms
    4 of 5 stars
  • Service
    4 of 5 stars
  • Value
    3.5 of 5 stars
  • Cleanliness
    4.5 of 5 stars
Traveler tips help you choose the right room.   Room tips (41)
Date | Rating
  • English first
  • French first
  • German first
  • Italian first
  • Spanish first
  • Any
English first
London, United Kingdom
Reviewer
4 reviews 4 reviews
3 helpful votes 3 helpful votes
4 of 5 stars Reviewed 2 days ago NEW

stayed for a night. .deserves to do well. great addition to the neighbourhood. modern clean aesthetic with a bit of edge . comfortable and cool. kind of a merge btwn Scandi, Japanese and North American tastes. well equipped ,stylish rooms . Although bit of a shop in your room kind of vibe, with tariffs for everything you can see displayed... More

Was this review helpful? Yes
Swindon, United Kingdom
2 reviews
5 of 5 stars Reviewed 3 days ago NEW

We stayed here for one night on 20th July and really enjoyed it. Rooms are modern, clean with great extra touches such as acoustic guitars in some rooms that you can pick up and play, rooms are sound proof so you don't have to worry about disturbing other guests. All staff we met were friendly, welcoming and more than happy... More

Was this review helpful? Yes
Chicago
Senior Contributor
41 reviews 41 reviews
24 hotel reviews
63 helpful votes 63 helpful votes
2 of 5 stars Reviewed 3 days ago NEW

Ace Shoreditch The Ace does comfort and cool like no other hotel chain in the US and I was most excited to see they had a location in London. Having never been to London, I was thrilled to hear about Shoreditch and Hoxton as alternative areas for artistic minded people. When we arrived to the hotel we were greeted by... More

Was this review helpful? Yes 1
London, United Kingdom
Senior Reviewer
6 reviews 6 reviews
6 hotel reviews
5 helpful votes 5 helpful votes
4 of 5 stars Reviewed 5 days ago NEW

This place is way too cool... to be honest, I'm not sure if I liked it or not. The check in and service was excellent. Good processes and friendly staff who also know what they are doing. The room I stayed in was tiny. Barely enough room to move between the bed and the table and with a small amount... More

Was this review helpful? Yes
Amsterdam, The Netherlands
Senior Reviewer
9 reviews 9 reviews
9 hotel reviews
2 helpful votes 2 helpful votes
3 of 5 stars Reviewed 1 week ago

Very cool hotel in hip area of London. Great bars and restaurants at close range. Excellent service, cool hotel bar, but very basic rooms. Even more basic than in the pictures. Dinner at the restaurant was disappointing.

Was this review helpful? Yes
Martin N, Manager at Ace Hotel London Shoreditch, responded to this review

Hi PerWilson, Thank you for your recent review of the Ace Hotel London, I was happy that you found the service was excellent that is great to hear. I was sorry to hear that your experience in Hoi Polloi was not up to standard, that is very unusual and certainly not normal for us. I would love to hear more... More

Johannesburg, South Africa
Contributor
18 reviews 18 reviews
10 hotel reviews
4 helpful votes 4 helpful votes
4 of 5 stars Reviewed 1 week ago

My husband and I stayed at the Ace Hotel in Shoreditch from the 22 June till the 24 June 2014. The hotel is situated close to the Shoreditch Highstreet station about 5 min walk from there. It is close to the business hub of London as well as all tourist attractions. Good for both tourist and business accommodation. There are... More

Was this review helpful? Yes
Martin N, Manager at Ace Hotel London Shoreditch, responded to this review

Hi Lois0223, Thank you so much for your wonderful review, we are so happy that you enjoyed you stay with us at the Ace Hotel London. You are so right that Shoreditch is such a vibrant and interesting part of London and we do hope that you do make the trip back to London to see us too. It is... More

Hull
Reviewer
5 reviews 5 reviews
3 hotel reviews
4 of 5 stars Reviewed 1 week ago via mobile

Hipster hotel in Shoreditch..have visited previously for coffee and breakfast in the restaurant Hoi Polloi which is always excellent. This time booked a standard double as a treat for my husband's birthday for a well-deserved break from the kids. The hotel room was big by London standards with a comfortable bed and good powerful shower. Added extras around the room... More

Was this review helpful? Yes
Martin N, Manager at Ace Hotel London Shoreditch, responded to this review

Hi Tagshull, Thank you so much for your recent review of the Ace Hotel Shoreditch, we are glad that you enjoyed your stay with us but we were disappointed that you felt that the Front Desk team were nonchalant that is not our way and we can assure you that we will make sure that people are not made to... More

Lancashire, England
Top Contributor
55 reviews 55 reviews
11 hotel reviews
23 helpful votes 23 helpful votes
5 of 5 stars Reviewed 1 week ago

Stayed here previously when under Crowne Plaza ownership and had always liked the location. Now under new ownership this is now an absolute must visit location. The rooms are well appointed and the whole feel the place is a great vibe. DJs regularly playing in the lounge and an overall quite funky atmosphere. On the doorstep of the vibrant Shoreditch... More

Was this review helpful? Yes
Martin N, Manager at Ace Hotel London Shoreditch, responded to this review

Hi ToffeeDon, Wow five stars! thank you so much for your review, it is fantastic to read that you love the changes that have taken place in the hotel over the 11 months. It is great to know that people love what we have done as we all love the transformation. We really hope to see you very soon when... More

Edinburgh, United Kingdom
Senior Reviewer
8 reviews 8 reviews
4 helpful votes 4 helpful votes
5 of 5 stars Reviewed 1 week ago

A bit different and so very cool -lovely staff and excellent touches in everything this hotel does-a high point was having brunch while a string quartet played in the background-excellent food and a wonderful place to be. Would go back in a minute!

Was this review helpful? Yes 1
Martin N, Manager at Ace Hotel London Shoreditch, responded to this review

Hi Clara22_12, Thank you so much for your review, we are really please that you enjoyed your stay with us and Brunch in Hoi Polloi is one of Shoreditch's hidden gems! We hope that you will find time to come back and see us soon. Thanks again, The Ace Hotel Team More

UK
Top Contributor
200 reviews 200 reviews
94 hotel reviews
105 helpful votes 105 helpful votes
5 of 5 stars Reviewed 2 weeks ago

From start to finish this hotel excelled! Service is phenomenal. I phoned to find out best way to get from waterloo station to the hotel. They took me thru the options and I decided taxi was the best and easiest way whilst carrying luggage. Taxi was booked at a good rate not metered. On arrival the great service continued. Room... More

Was this review helpful? Yes
Martin N, Manager at Ace Hotel London Shoreditch, responded to this review

Hi anon 19, Thank you so much for your review of the Ace Hotel Shoreditch, wow five stars! we are so chuffed that you gave us 5 out of 5! The fact that the service was great before you even arrived is fantastic and we are so please to hear this. It is not always easy to get around London... More

Owners: What's your side of the story?
If you own or manage Ace Hotel London Shoreditch, register now for free tools to enhance your listing, attract new reviews, and respond to reviewers.
Manage your listing

Been to Ace Hotel London Shoreditch? Share your experiences!

Write a Review Add Photos & Videos

Additional Information about Ace Hotel London Shoreditch

Address: 100 Shoreditch High Street, London E1 6JQ, England (Formerly Crowne Plaza London Shoreditch)
Phone Number:
Location: United Kingdom > England > London > East End / East London
Price Range (Based on Average Rates): $$$
Hotel Class:5 star — Ace Hotel London Shoreditch 5*
Reservation Options:
TripAdvisor is proud to partner with Hotels.com, Booking.com, Expedia, Travelocity, Orbitz, Priceline, Tingo, Cheap Tickets, LondonMarketing.com, BookingOdigeoWL, getaroom.com, Agoda, HotelTravel.com, Despegar.com, EasyToBook and Otel so you can book your Ace Hotel London Shoreditch reservations with confidence. We help millions of travelers each month to find the perfect hotel for both vacation and business trips, always with the best discounts and special offers.
Also Known As:
Crowne Plaza London Shoreditch Hotel London
London Crowne Plaza
Ace Hotel London Shoreditch England

88 photos of this hotel

Traveler photos: See what travelers like you saw

Viewed
All traveler photos (45)
Viewed
Hotel & grounds (9)
Viewed
Room/suite (15)
Viewed
View from room (2)
Viewed
Bathroom (5)
Viewed
Other (14)

Management photos: Courtesy of the property manager

Viewed
All management photos (44)
Viewed
Bathroom (2)
Viewed
Other (42)

Amenities

Bar / Lounge Beverage Selection Business Center with Internet Access Fitness Center with Gym / Workout Room Free High Speed Internet ( WiFi ) Pets Allowed ( Dog / Pet Friendly ) Restaurant Room Service Suites Wheelchair access
Hotel Style
#240 Luxury Hotel in London #311 Business Hotel in London #359 Romantic Hotel in London
Hotel Class
Official Description (provided by the hotel)
Welcome to the Ace Hotel London Shoreditch, a 5 star property in the historic Shoreditch neighbourhood, a hub for galleries, theaters and fashion, home of the Brick Lane market and a canvas for street artists from around the world.It’s a neighborhood with a long history of culture and industry — the first district where plays were performed in London, banned at that time in the center city, and later a center of in textile and furniture manufacture.Today’s Shoreditch is a leader in the arts, design, cuisine, culture and technology — an outpost in the global community of ideas. The design at Ace Hotel London hints at a wide range of influences from UK punk to the bold graphic style of the early 20th century Vorticist movement, to the clean Modernism of the Bauhaus.All rooms have vintage furniture, original artwork, in-room safe and flatscreen TV with Ace video-on-demand and Revo radios with Ace-curated radio stations, plus a well-stocked mini-bar and complimentary WiFI. Some rooms have turntables and a selection of vinyl and acoustic guitars.Easy access to Moorgate, Finsbury Square and Liverpool Street. Destination restaurant Hoi Polloi is by David Waddington and Pablo Flack who are restaurateurs behind Bistrotheque and Shrimpy’s. Gym is open 24 hours; the Hotel also features a Basement Bar with live gigs and DJ sets, a lobby bar, The Bulldog Edition - a coffee shop in partnership with Square Mile Coffee Roasters, an exhibition gallery, on-site juice bar, a flower shop, and 24 hours room service. ... more   less 
Number of rooms
258

Questions & Answers

Enter your question for this accommodation's staff to answer. Other travelers may answer as well.
    Posting guidelines

    See which rooms travelers prefer