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Shaftesbury Premier London Piccadilly Hotel

65 - 73 Shaftesbury Ave | Piccadilly, London W1D 6EX, England (Formerly Best Western)
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Shaftesbury Premier London Piccadilly Hotel
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Ranked #401 of 1,052 Hotels in London
A recent review
4 of 5 stars reviewed 5 days ago
John L Pontefract, United Kingdom
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902 Reviews from our TripAdvisor Community

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Rating summary
  • Location
    4.5 of 5 stars
  • Sleep Quality
    4 of 5 stars
  • Rooms
    4 of 5 stars
  • Service
    4 of 5 stars
  • Value
    3.5 of 5 stars
  • Cleanliness
    4.5 of 5 stars
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Pontefract, United Kingdom
1 review
common_n_hotel_reviews_1bd8 1 helpful vote
4 of 5 stars Reviewed 5 days ago NEW

Hotel very central if you are going out in Soho, Leicester Square, piccadilly, area. which was a really good for us as we dont know London very well - friendly reception staff,There was some renovation work beging done but it was well hiden.the room was a little noisey but I surpose that to be expected in the center of London

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Cape Town
Level Contributor
5 reviews
5 hotel reviews
common_n_hotel_reviews_1bd8 5 helpful votes
1 of 5 stars Reviewed 6 days ago NEW

AVOID THIS HOTEL GROUP AT ALL COSTS. We arrived at a building site, no reception dust and dirt thick in the area, builders everywhere. That was the best it got, as matters went from bad to terrible rapidly, with embarrassed and ill-prepared staff unable to access booking, taking us to rooms with guests in already, abandoning us in corridors with... More 

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shftpiccadilly, Manager at Shaftesbury Premier London Piccadilly Hotel, responded to this review

Dear Guest Thank you for choosing the Shaftesbury Premier London Piccadilly for your recent visit to London. We appreciate your comments and we apologise that we could not exceed your expectations. We would sincerely request you to please give us one more chance to provide you with a memorable stay. We look forward to welcoming you back at the Shaftesbury... More 

London, United Kingdom
Level Contributor
6 reviews
5 of 5 stars Reviewed 1 week ago

I stayed here last weekend in June. It was a last minute booking as going out locally and knew it would be a late night. Hotel very central if you are going out in Soho, Leicester Square, Picadilly, area. It was a really pleasant surprise - friendly reception staff, and not a huge room but perfectly formed. It had everything... More 

Was this review helpful? Yes
shftpiccadilly, Manager at Shaftesbury Premier London Piccadilly Hotel, responded to this review

Dear Guest Thank you for choosing the Shaftesbury Premier London Piccadilly for your recent visit to London. We appreciate your feedback. We look forward to welcoming you back again at the Shaftesbury Premier London Piccadilly. Kind Regards, Prashant Marne More 

Ashford, United Kingdom
Level Contributor
10 reviews
3 hotel reviews
common_n_hotel_reviews_1bd8 7 helpful votes
3 of 5 stars Reviewed 1 week ago via mobile

Although the location was fantastic and the rooms comfy and clean we were surprised to see renovation works going on when we arrived with the foyer looking like a builders yard and workers laughing and joking right outside the ladies toilets! The most disappointing was the fact that the restaurant, bar and fitness room were closed which we were not... More 

Was this review helpful? Yes
shftpiccadilly, Manager at Shaftesbury Premier London Piccadilly Hotel, responded to this review

Dear Guest Thank you for choosing the Shaftesbury Premier London Piccadilly for your recent visit to London. We appreciate your comments and we apologise that we could not exceed your expectations. We would sincerely request you to please give us one more chance to provide you with a memorable stay. We look forward to welcoming you back at the Shaftesbury... More 

1 review
common_n_hotel_reviews_1bd8 1 helpful vote
5 of 5 stars Reviewed 1 week ago via mobile

Let me just start by saying 'don't believe everything you read'. I was looking for a hotel in the centre of the west end that wasn't going to cost me a small mortgage when I found this little beauty. So I booked it without reading any reviews, as an after thought I had a look at trip advice and saw... More 

Was this review helpful? Yes 1
shftpiccadilly, Manager at Shaftesbury Premier London Piccadilly Hotel, responded to this review

Dear Guest Thank you for choosing the Shaftesbury Premier London Piccadilly for your recent visit to London. We appreciate your feedback. We look forward to welcoming you back again at the Shaftesbury Premier London Piccadilly. Kind Regards, Prashant Marne More 

1 review
4 of 5 stars Reviewed 1 week ago

The entrance area was under construction at the time of our visit, which made the first impression not really positive. Nevertheless, the room was modern designed, clean and with all needed utilities. Foreign travels will appreciate the European and North American socket as well as an USB socket. The staff is friendly and helpful. The location is very good for... More 

Was this review helpful? Yes
shftpiccadilly, Manager at Shaftesbury Premier London Piccadilly Hotel, responded to this review

Dear Guest Thank you for choosing the Shaftesbury Premier London Piccadilly for your recent visit to London. We appreciate your feedback. We look forward to welcoming you back again at the Shaftesbury Premier London Piccadilly. Kind Regards, Prashant Marne More 

Leicester, United Kingdom
1 review
5 of 5 stars Reviewed 2 weeks ago

Fantastic hotel for our 2 night trip to london. Small rooms but that was expected in central london. Room service was brilliant. Clean friendly and a great location . Will definitely be staying again.

Was this review helpful? Yes
shftpiccadilly, Manager at Shaftesbury Premier London Piccadilly Hotel, responded to this review

Dear Guest Thank you for choosing the Shaftesbury Premier London Piccadilly for your recent visit to London. We appreciate your feedback. We look forward to welcoming you back again at the Shaftesbury Premier London Piccadilly. Kind Regards, Prashant Marne More 

Level Contributor
17 reviews
8 hotel reviews
common_n_hotel_reviews_1bd8 7 helpful votes
1 of 5 stars Reviewed 3 weeks ago

What an absolutely terrible experience; and for an extortionate rate of £200! I booked fairly last minute (a few days before) only to get an email saying my card had been declined; I called and was told it was a computer error and all fine. I arrived late after travelling from Scotland and a long day and was told that... More 

Was this review helpful? Yes 1
shftpiccadilly, Manager at Shaftesbury Premier London Piccadilly Hotel, responded to this review

Dear Guest Thank you for choosing the Shaftesbury Premier London Piccadilly for your recent visit to London. We appreciate your comments and we apologise that we could not exceed your expectations. We would sincerely request you to please give us one more chance to provide you with a memorable stay. We look forward to welcoming you back at the Shaftesbury... More 

1 review
5 of 5 stars Reviewed 4 weeks ago

I had booked a single room as was travelling for work and got an upgrade to a double as they had oversold the single rooms. the room was very nicely decorated and the bathroom was great. Super comfy bed, fresh flowers, free fruit and water in the room... and a Nespresso machine for the morning. Win!

Was this review helpful? Yes
shftpiccadilly, Manager at Shaftesbury Premier London Piccadilly Hotel, responded to this review

Dear Guest Thank you for choosing the Shaftesbury Premier London Piccadilly for your recent visit to London. We appreciate your feedback. We look forward to welcoming you back again at the Shaftesbury Premier London Piccadilly. Kind Regards, Prashant Marne More 

Newcastle Upon Tyne
2 reviews
common_n_hotel_reviews_1bd8 1 helpful vote
5 of 5 stars Reviewed 4 weeks ago

Have stayed here many times before, last time in February when refurbishment was just beginning. This time I had the pleasure of staying in one of the newly-refurbished rooms with a 4 poster bed! I was delighted with the new-look room and facilities and had 2 nights of pure luxury! As usual, the staff were lovely and helpful and despite... More 

Was this review helpful? Yes 1
shftpiccadilly, Manager at Shaftesbury Premier London Piccadilly Hotel, responded to this review

Dear Guest Thank you for choosing the Shaftesbury Premier London Piccadilly for your recent visit to London. We appreciate your feedback. We look forward to welcoming you back again at the Shaftesbury Premier London Piccadilly. Kind Regards, Prashant Marne More 

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Staying in Soho

Neighborhood Profile
Soho
The go-to district for a good time in London, Soho hosts a wealth of world-class theatres and a compelling lineup of cafes, restaurants, pubs, bars, and clubs. At Soho's core is London's original Red Light District and the epicenter of the LGBT scene – and thus the city's hottest nightlife. For shopping enthusiasts, Soho is not only the home of London's greatest concentration of boutique shops, but also the most strategic place to set off on a tour of the world's most celebrated department stores. In the southern part of the neighborhood lies Chinatown, with its multitude of delicious and affordable restaurants. Closer to the Thames, Chinatown's narrow and teeming lantern-lit lanes spill onto the expansive hub of glitzy Leicester Square.
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