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Insadong

Address: Insa-dong, Jongno-gu, Seoul, South Korea
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Top Rated
$44*
and up
Soul of Seoul Small-Group Walking Tour
85%
Ranked #17 of 384 Attractions in Seoul
Certificate of Excellence 2014
4.0 of 5 stars 1,923 Reviews
Type: Historic Walking Areas, Neighborhoods, Landmarks/ Points of Interest, Cultural
Activities: Dining, City walk sightseeing
Fee: No
Owner description: Though touristy, this vibrant neighborhood is one of the cultural and...
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Attraction details
Type: Historic Walking Areas, Neighborhoods, Landmarks/ Points of Interest, Cultural
Activities: Dining, City walk sightseeing
Fee: No
Recommended length of visit: 2-3 hours
Owner description: Though touristy, this vibrant neighborhood is one of the cultural and artistic hubs of Seoul. Great tea houses, restaurants, street food, galleries and souvenir shops make it a must-see area.
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1,923 reviews from our community

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Singapore, Singapore
Senior Reviewer
6 reviews 6 reviews
1 helpful vote 1 helpful vote
4 of 5 stars Reviewed December 25, 2014 NEW

Stayed in Insadong. Enjoyed the performances, street food and general buzz here, particularly on weekends. Did more window shopping than actual shopping.

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Reviewer
4 reviews 4 reviews
3 attraction reviews
4 of 5 stars Reviewed December 25, 2014 NEW

I liked the vibe here, lots of shops selling tourist souvenirs and nice restaurants in the alleyways (go for the ones that are fairly crowded).

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Tel Aviv, Israel
Top Contributor
1,252 reviews 1,252 reviews
1,050 attraction reviews
639 helpful votes 639 helpful votes
4 of 5 stars Reviewed December 23, 2014 NEW

This is probably the best (and most famous) part of Seoul for tourists to come to relax and enjoy a stroll (or some shopping). The area is filled with small restaurants, cafés, picturesque allies and lovely little shops. The main street in the quarter is almost constantly crowded with people, stalls, street performers and demonstrators for numerous causes. Make sure... More 

Was this review helpful? Yes 1
Singapore
Reviewer
4 reviews 4 reviews
3 attraction reviews
1 helpful vote 1 helpful vote
4 of 5 stars Reviewed December 22, 2014 NEW

I like Insadong because it's got a relaxed vibe. Came here twice on my trip to Seoul and spent one day visiting the traditional tea houses here (there are a lot!). Go to the visitor centre in Insadong (they also have traditional hanboks for you to try) and ask them where the tea houses are; better if you do your... More 

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Malaysia
Top Contributor
68 reviews 68 reviews
18 attraction reviews
62 helpful votes 62 helpful votes
4 of 5 stars Reviewed December 21, 2014 NEW

We went there on a Sat. afternoon and the place was very lively (and crowded). It is a a very nice area to stroll around and to admire the handicraft products sold here. However, they are not cheap. The buildings here are more traditional, so you get a more authentic feel of Seoul, compared to the metropolitan shopping districts like... More 

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Miri, Malaysia
Contributor
17 reviews 17 reviews
11 attraction reviews
10 helpful votes 10 helpful votes
3 of 5 stars Reviewed December 19, 2014 NEW

You may find a lot of souvenirs here.. please do ask "ka ka ju se yo" (means discount please) before you purchase :)

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Singapore, Singapore
Contributor
13 reviews 13 reviews
7 attraction reviews
31 helpful votes 31 helpful votes
5 of 5 stars Reviewed December 19, 2014

Souvenirs are usually not cheap everywhere in the world. but you can get handmade, personalized items from Insadong. Love this place to the max !

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Osaka, Japan
Senior Contributor
27 reviews 27 reviews
13 attraction reviews
10 helpful votes 10 helpful votes
5 of 5 stars Reviewed December 18, 2014

Insadong is great area surrounded by lots of attractions , shops and restaurants in walking distance .. Many subway stations and local handmade stuff and also local food .

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Nakhon Pathom, Thailand
Senior Reviewer
9 reviews 9 reviews
5 attraction reviews
2 helpful votes 2 helpful votes
3 of 5 stars Reviewed December 16, 2014

Another place in Seoul that can relax walk. Shops on street sell Korean culture products such as tea, painting, collectible and sweet candy. Happy to be here in weekday but may crowed in holiday. End of street connect to Nakwon building where biggest music instrument shops in Seoul.

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Netherlands
Senior Contributor
22 reviews 22 reviews
8 attraction reviews
12 helpful votes 12 helpful votes
5 of 5 stars Reviewed December 15, 2014

what can I say... everything that you imagine in Seoul for eating, shopping and hanging out is just right here in Insadong.. 5 hours is not enough.. maybe 2 days...

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Typical questions asked:
  • Do I have to buy a ticket for my infant?
  • How do I get there using public transportation?
  • Is there a restaurant or café onsite?