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Heineken Experience

Certificate of Excellence
Neighborhood: Stadsdeel Zuid
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Address: Stadhouderskade 78, 1072 AE Amsterdam, The Netherlands
Phone Number: +31 20 523 9222
Website
Today
10:30 am - 7:30 pm
Closed now
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Hours:
Mon - Thu 10:30 am - 7:30 pm
Fri - Sun 10:30 am - 9:00 pm
Description: The Heineken Experience is a self guided interactive journey through the...
The Heineken Experience is a self guided interactive journey through the world of Heineken(R). You can discover the history of the company, the 4 natural ingredients of our beer, the brewing process, a tasting room and the Heineken(R) brand. At the end of the tour you can enjoy 2 Heinekens(R) or learn how to draught the perfect Heineken(R).
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TripAdvisor Reviewer Highlights

Read all 6,215 reviews
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    Terrible
Incredible. Green Square Bottles!

UAU, unbelievable place that you can see many many things of the history of heineken. Including the old square bottles that can be stacked and transformed in beautiful green wall... read more

4 of 5 starsReviewed June 30, 2015
Tiago B
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6,215 Reviews from our TripAdvisor Community

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English first
Boston, Massachusetts
Level Contributor
46 reviews
15 attraction reviews
common_n_attraction_reviews_1bd8 26 helpful votes
5 of 5 stars Reviewed June 30, 2015 NEW

I hadn't been to the Heineken museum in over 20 years and went back with my husband and teenage girls. It had changed (for the better) and we all loved it! In addition to the overview of the history and beermaking process, there were several interactive exhibits, the horses that pull the wagons and much sports and advertising media displays... More 

Was this review helpful? Yes
Level Contributor
23 reviews
18 attraction reviews
common_n_attraction_reviews_1bd8 4 helpful votes
4 of 5 stars Reviewed June 30, 2015 NEW

UAU, unbelievable place that you can see many many things of the history of heineken. Including the old square bottles that can be stacked and transformed in beautiful green wall. Many of the holand history is blended of heineken history. One of the places that you can not miss.

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Cluj-Napoca, Romania
Level Contributor
29 reviews
9 attraction reviews
common_n_attraction_reviews_1bd8 12 helpful votes
5 of 5 stars Reviewed June 30, 2015 NEW

Great way to experience the original Heineken beer and learn it's history. Book the tickets ahead of time, online, it's a bit cheaper! Allow at least 1h for the visit. They give you a few beers so don't go there on an empty stomach :)

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Billericay, United Kingdom
Level Contributor
18 reviews
7 attraction reviews
common_n_attraction_reviews_1bd8 5 helpful votes
3 of 5 stars Reviewed June 30, 2015 NEW

Second time I've visited and wasn't as good as I remember 10yrs earlier. Maybe my expectations were higher but since visiting many breweries before coming back I guess that's why I was disappointed. Definitely go but don't get too excited

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Bengaluru (Bangalore), India
Level Contributor
7 reviews
4 attraction reviews
common_n_attraction_reviews_1bd8 4 helpful votes
4 of 5 stars Reviewed June 30, 2015 NEW

This is the modern factory prototype of Heineken. They show you how they select barley and all. You get to smell it before fermentation and get a shot of freshly brewed Heineken. ++ bonus .. You get a heineken glass for free.

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Level Contributor
35 reviews
13 attraction reviews
common_n_attraction_reviews_1bd8 7 helpful votes
5 of 5 stars Reviewed June 30, 2015 NEW

Learn about the smiling "e"'s of Heineken branding, the process of brewing Heineken, and then you get to physically experience the process of of hops to beer! I've been here in both of my visits to Amsterdam, and it's just a fun activity to do with friends. It ends with some interactive games, photos, and of course, cold Heineken on... More 

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Level Contributor
43 reviews
33 attraction reviews
common_n_attraction_reviews_1bd8 3 helpful votes
5 of 5 stars Reviewed June 30, 2015 NEW

The tour at the factory was fun and interesting. Cool people and great guides. The best part is that you get to taste fresh cold Heineken from the tap. One of the best beer experiences there are. Highly recommended

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Islamorada, Florida
Level Contributor
25 reviews
common_n_attraction_reviews_1bd8 11 helpful votes
5 of 5 stars Reviewed June 30, 2015 NEW

Went on this tour because I thought it might be interesting. Not only was it interesting but it was a lot of fun. Right mix of staff and interactive displays. The staff is very enthusiastic and informative. The beer at the end is a nice touch. The only con I would have is if you are older the steps are... More 

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Pretoria, South Africa
Level Contributor
4 reviews
4 of 5 stars Reviewed June 29, 2015 NEW via mobile

Lots of fun and interresting things to do and learn about making beer! Very friendly and helpful staff.

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Port Coquitlam, Canada
Level Contributor
60 reviews
35 attraction reviews
common_n_attraction_reviews_1bd8 10 helpful votes
5 of 5 stars Reviewed June 29, 2015 NEW

An experience is exactly what it is. The content of this tour varies greatly. Some areas are reading and watching informative videos, others are interactive games and fun visual experiences. And of course the best part, beer included. I had an awesome time at the Heineken Experience, it's definitely something you want to check out when you're in Amsterdam.

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Additional Information about Heineken Experience

Address: Address: Stadhouderskade 78, 1072 AE Amsterdam, The Netherlands
Phone Number: +31 20 523 9222
Location: Europe  >  The Netherlands  >  North Holland Province  >  Amsterdam>  > Stadsdeel Zuid
Open Hours:
Sunday 10:30 am - 9:00 pm
Monday 10:30 am - 7:30 pm
Tuesday 10:30 am - 7:30 pm
Wednesday 10:30 am - 7:30 pm
Thursday 10:30 am - 7:30 pm
Friday 10:30 am - 9:00 pm
Saturday 10:30 am - 9:00 pm

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  • Will you pick up and drop off at my hotel?
  • I have a family of 7. Can your tour accommodate all of us together?
  • How should I dress for this tour?