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Hamleys Toy Store

#29 of 539 Shopping in London
Certificate of Excellence
Neighborhood:
Soho
As featured in No Frills London
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Address: 188-196 Regent Street, London, England
Phone Number: 0870 333 2450
Website
Today
10:00 am - 9:00 pm
Closed now
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Hours:
Sun 12:00 pm - 6:00 pm
Mon - Fri 10:00 am - 9:00 pm
Sat 9:30 am - 9:00 pm
Recommended length of visit: 2-3 hours
Fee: No
Description: Hamleys Toy Store is paradise on Earth for children, teens and adults. The...
Hamleys Toy Store is paradise on Earth for children, teens and adults. The magnificent seasonal windows, the displays and installations of various themes and the hundreds of toys create the “myth” of Hamleys and make children from all countries to want to visit.
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TripAdvisor Reviewer Highlights

Read all 1,250 reviews
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  • 551
    Excellent
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    Very good
  • 156
    Average
  • 77
    Poor
  • 76
    Terrible
A child's dream

The dream of every child, possibilities to play at every store, people animating the childrens at every corner, a toy store as in a dream. At the highest level you even have the... read more

4 of 5 starsReviewed May 12, 2015
Daniel19721972
,
Brussels, Belgium
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1,250 Reviews from our TripAdvisor Community

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CUMBRIA
Contributor
11 reviews 11 reviews
7 attraction reviews
6 helpful votes 6 helpful votes
5 of 5 stars Reviewed May 22, 2015 NEW

Took my two grandchildren aged 6 & 7 with my daughter, we were going to London for 4 days and our first stop after booking into our hotel was Hamleys toy shop all 5 floors, 3 hours later emerged with full bags What they bought was enjoyed over the next few days.

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St. John's, Canada
Reviewer
5 reviews 5 reviews
3 attraction reviews
4 helpful votes 4 helpful votes
5 of 5 stars Reviewed May 19, 2015 NEW

My neice sent me there as its her favourite toy store. Staff were demonstrating all sorts of toys and engaging kids. Everyone was having fun. High energy. I didn't want to leave.

Was this review helpful? Yes 1
New York City, New York
Senior Contributor
49 reviews 49 reviews
10 attraction reviews
29 helpful votes 29 helpful votes
5 of 5 stars Reviewed May 19, 2015 NEW

Fabulous from start to finish! Start at the top and work your way down. Purchase treats at the top to sustain you as you go. The puzzle floor is cool, and the board game floor is a trip down memory lane. Avoid if you're not a fan of crazy noise!

Was this review helpful? Yes 1
Brooklyn, New York
Top Contributor
152 reviews 152 reviews
29 attraction reviews
75 helpful votes 75 helpful votes
5 of 5 stars Reviewed May 17, 2015

I've been coming here since I was a child, and I got to bring back my three-year-old daughter recently. It was such a trip. They have some of the same toys they've had for 25 years, but everything new and current as well. This is our first stop every time we come to London.

Was this review helpful? Yes 1
Contributor
15 reviews 15 reviews
13 helpful votes 13 helpful votes
5 of 5 stars Reviewed May 17, 2015

Went for my nieces 9th birthday party at this amazing toy shop today and was amazed at how brilliantly is was organised ! My niece and all the other children had a wonderful day which I'm sure they will remember for a long time! From the moment we arrived it was very special! The group of entertainers Joe, Becky and... More 

Was this review helpful? Yes 1
Michigan
Top Contributor
62 reviews 62 reviews
13 attraction reviews
48 helpful votes 48 helpful votes
5 of 5 stars Reviewed May 16, 2015

We took our three year old granddaughter because we had heard that Hamley's was the most interesting toy store in London. We also wanted to take her for a snack and, where better to take a toddler, than Hamley's cafe. It was perfect. She picked the colored macaroons that she wanted and asked for warm milk. The lovely gentleman made... More 

Was this review helpful? Yes 1
Luton, United Kingdom
Senior Reviewer
6 reviews 6 reviews
3 attraction reviews
6 helpful votes 6 helpful votes
5 of 5 stars Reviewed May 14, 2015

Me and my partner went to Hamleys for something different to do and we had such a laugh, we are both in our early 20's and still enjoyed it. The staff are great, always around to ask a question and giving great demonstrations. When we asked one of the staff a question about a product he was great to us... More 

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Ireland
Reviewer
4 reviews 4 reviews
5 helpful votes 5 helpful votes
1 of 5 stars Reviewed May 13, 2015

On leaving the store I was approached by a rickshaw rider,not sure if he worked for Hamleys as he was outside the store.Charged me and my 2 children £30 pounds to Selfridges a 5 minute journey.Weaved in and out of the buses I feared for my own and my childrens lives.What are these death traps doing outside a toy store... More 

Was this review helpful? Yes 1
Brussels, Belgium
Top Contributor
139 reviews 139 reviews
60 attraction reviews
74 helpful votes 74 helpful votes
4 of 5 stars Reviewed May 12, 2015

The dream of every child, possibilities to play at every store, people animating the childrens at every corner, a toy store as in a dream. At the highest level you even have the royal family including the queens corgi dogs in lego blocks. Fantastic to see. A must do with small children. Some stuff is made exclusive for the store,... More 

Was this review helpful? Yes 1
england
Senior Contributor
47 reviews 47 reviews
16 attraction reviews
70 helpful votes 70 helpful votes
4 of 5 stars Reviewed May 12, 2015

This place is great I could have stayed and played all day , I loved the puppets the best , so many beautiful puppets from dolls to animals to ugly monsters .. I fell in love with a big monkey he sat perfectly on my arm but I have to realise I am not a kid so alas he had... More 

Was this review helpful? Yes 1

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Questions & Answers

Here's what previous visitors have asked, with answers from representatives of Hamleys Toy Store and other visitors
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Typical questions asked:
  • Do I have to buy a ticket for my infant?
  • How do I get there using public transportation?
  • Is there a restaurant or café onsite?

Staying in Soho

Neighborhood Profile
Soho
The go-to district for a good time in London, Soho hosts a wealth of world-class theatres and a compelling lineup of cafes, restaurants, pubs, bars, and clubs. At Soho's core is London's original Red Light District and the epicenter of the LGBT scene – and thus the city's hottest nightlife. For shopping enthusiasts, Soho is not only the home of London's greatest concentration of boutique shops, but also the most strategic place to set off on a tour of the world's most celebrated department stores. In the southern part of the neighborhood lies Chinatown, with its multitude of delicious and affordable restaurants. Closer to the Thames, Chinatown's narrow and teeming lantern-lit lanes spill onto the expansive hub of glitzy Leicester Square.
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